Items related to 4e Marketing Practices & Principle

Mason 4e Marketing Practices & Principle ISBN 13: 9780070407053

4e Marketing Practices & Principle - Hardcover

 
9780070407053: 4e Marketing Practices & Principle

Synopsis

This text teaches students about the tasks of marketing: product development, methods of pricing, means of distinction, advertising, promotion, selling, and methods of business management. Each chapter contains a high-interest case study, and end-of-chapter materials include enrichment and extension features.

"synopsis" may belong to another edition of this title.

  • PublisherMcGraw-Hill Inc.,US
  • Publication date1986
  • ISBN 10 0070407053
  • ISBN 13 9780070407053
  • BindingHardcover
  • Edition number4
  • Number of pages439

Buy Used

Condition: Very Good
Used book that is in excellent... Learn more about this copy

Shipping: FREE
Within U.S.A.

Destination, rates & speeds

Add to basket

Other Popular Editions of the Same Title

9780070406933: Marketing Practices and Principles

Featured Edition

ISBN 10:  0070406936 ISBN 13:  9780070406933
Publisher: McGraw-Hill Inc.,US, 1980
Hardcover

Top Search Results from the AbeBooks Marketplace

Stock Image

Mason, Ralph E., Husted, Stewart W., Lynch, Richard L., Rath, Patricia M.
Published by McGraw-Hill Companies, The, 1985
ISBN 10: 0070407053 ISBN 13: 9780070407053
Used Hardcover

Seller: Better World Books, Mishawaka, IN, U.S.A.

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: Very Good. 4 Sub. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 38697626-6

Contact seller

Buy Used

£ 3.09
Convert currency
Shipping: FREE
Within U.S.A.
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Mason, Ralph E.
Published by McGraw-Hill, Inc., New York, 1986
ISBN 10: 0070407053 ISBN 13: 9780070407053
Used Hardcover

Seller: M & M Books, ATHENS, GA, U.S.A.

Seller rating 4 out of 5 stars 4-star rating, Learn more about seller ratings

Hardcover. Condition: Fine. No Jacket. 4th Edition. Seller Inventory # 113371

Contact seller

Buy Used

£ 15.47
Convert currency
Shipping: £ 3.75
Within U.S.A.
Destination, rates & speeds

Quantity: 1 available

Add to basket