Items related to Marketing Practices and Principles
Synopsis
This text teaches students about the tasks of marketing: product development, methods of pricing, means of distinction, advertising, promotion, selling, and methods of business management. Each chapter contains a high-interest case study, and end-of-chapter materials include enrichment and extension features.
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- PublisherMcGraw-Hill Inc.,US
- Publication date1980
- ISBN 10 0070406936
- ISBN 13 9780070406933
- BindingHardcover
- Edition number3
- Number of pages448
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Marketing practices and principles
Published by
Gregg Division, McGraw-Hill, 1980
ISBN 10: 0070406936
ISBN 13: 9780070406933
Used
Hardcover
Seller: HPB-Red, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_288250354
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Stock Image
Marketing practices and principles
Published by
Gregg Division, McGraw-Hill, 1980
ISBN 10: 0070406936
ISBN 13: 9780070406933
Used
Hardcover
Seller: dsmbooks, Liverpool, United Kingdom
Seller rating 4 out of 5 stars
hardcover. Condition: Good. Good. book. Seller Inventory # D8S0-3-M-0070406936-3
Quantity: 1 available