Published by COMARES, 2002
ISBN 10: 8484445011 ISBN 13: 9788484445012
Condition: As New. Like New condition. Spanish edition.
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Published by Independently published, 2022
ISBN 13: 9798409441289
Seller: Big River Books, Powder Springs, GA, U.S.A.
Condition: New.
Published by N/A
Seller: Small World Books, Rochester, NY, U.S.A.
Soft cover. Condition: Very Good. Unmarked And Solid Copy. Tanning To Covers With Light Soiling. Moderate Shelf Wear.English Followed By Spanish Translation. No Publishing Information Printed.
Published by Esic Editorial, 2013
ISBN 10: 8473569539 ISBN 13: 9788473569538
Seller: Agapea Libros, Malaga, Spain
Condition: New. Idioma/Language: Español. La dirección de las acciones de Marketing de las empresas necesita la orientación del conocimiento de los instrumentos más recientes para adaptarse a las cambiantes condiciones del entorno, donde la utilización de internet, las redes sociales y los dispositivos móviles configura las tendencias presentes y futuras del mercado y sus compradores. Con vocación de presentar de forma clara, práctica y actualizada estos aspectos fundamentales en la toma de decisiones, junto con conceptos relevantes de la estrategia comercial, se ha creado Dirección comercial. Esta obra comprende las acciones de Marketing operativo, que se inicia con el Plan de Marketing como instrumento integrador de las principales decisiones relativas al diseño y gestión de productos y servicios, las estrategias de marcas, la fijación de precios, el sistema de distribución comercial, las empresas mayoristas, minoristas, la distribución física, los instrumentos de comunicación comercial y la organización de vendedores, que son algunos de los principales temas que conforman la Dirección comercial. Dirección comercial es fruto del trabajo de un conjunto de profesores universitarios que, con una dilatada experiencia, han sabido aunar en este libro las bases consensuadas del conocimiento del Marketing junto con el aprendizaje procedente de las mejores prácticas comerciales realizadas por las principales empresas nacionales e internacionales, todo ello adaptado a la realidad de la actuales condiciones de los mercados. Además los lectores tendrán acceso web a un material complementario (vídeos, noticias, informes, gráficos y esquemas, enlaces de interés. ) que por su formato o actualidad no ha sido incluido en el libro. Autores Águeda Esteban Talaya Carlota Lorenzo Romero - Ángel Millán Campos David Martín-Consuegra Navarro - Estrella Díaz Sánchez - Juan Antonio Mondéjar Jiménez Mar Gómez Rico - María Cordente Rodríguez María del Carmen Alarcón del Amo Mª Encarnación Andrés Martínez Miguel Ángel Gómez Borja. Índice El plan de marketing. - Diseño y gestión de productos. - Diseño y gestión de servicios. - Decisiones sobre nuevos productos y servicios. - Estrategia de marca. - Precios. - Sistema de distribución comercial. - Empresas mayoristas, minoristas y distribución física. - Comunicación comercial. - Organización de ventas. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.
Published by Independently published, 2019
ISBN 10: 1703405552 ISBN 13: 9781703405552
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 230 pages. Spanish language. 11.00x8.50x0.52 inches. In Stock.
Published by Independently published, 2019
ISBN 10: 1675390819 ISBN 13: 9781675390818
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 206 pages. 10.00x7.00x0.47 inches. In Stock.
Published by Independently published, 2019
ISBN 10: 1704070694 ISBN 13: 9781704070698
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 219 pages. Spanish language. 10.00x7.00x0.50 inches. In Stock.
Published by Independently published, 2019
ISBN 10: 1698808992 ISBN 13: 9781698808994
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 237 pages. Spanish language. 11.00x8.50x0.54 inches. In Stock.
Published by Independently published, 2019
ISBN 10: 1709974710 ISBN 13: 9781709974717
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 247 pages. 10.00x7.00x0.56 inches. In Stock.
Published by Comunidad Autónoma de Madrid. Servicio de Documentación y Publicaciones, 2013
ISBN 10: 844513468X ISBN 13: 9788445134689
Seller: AG Library, Malaga, Spain
Condition: New. Idioma/Language: Español. La presentE obra constituye el tercer volumen de la colección "Madrid una história para todos", y versa sobre la prehistoria en la región de Madrid. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.
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Published by Birkhauser, 1991
ISBN 10: 0817626565 ISBN 13: 9780817626563
Seller: John M. Gram, Port Huron, MI, U.S.A.
First Edition
Hardcover. Condition: Very Good. No Jacket. 1st Edition. a nice, clean, near fine copy, octavo, 236 pages, pictorial boards issued without dust jacket.
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Published by New York, NY, Birkhäuser., 2021
ISBN 10: 0817648224 ISBN 13: 9780817648220
Seller: Universitätsbuchhandlung Herta Hold GmbH, Berlin, Germany
XXIV, 603 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Sprache: Englisch.
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Published by Birkhäuser, 2012
ISBN 10: 3034875355 ISBN 13: 9783034875356
Seller: booksXpress, Bayonne, NJ, U.S.A.
Soft Cover. Condition: new.
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Published by Birkhäuser, 2011
ISBN 10: 3034899610 ISBN 13: 9783034899611
Seller: booksXpress, Bayonne, NJ, U.S.A.
Soft Cover. Condition: new.
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Published by Birkhäuser, 1995
ISBN 10: 3764353104 ISBN 13: 9783764353100
Seller: booksXpress, Bayonne, NJ, U.S.A.
Hardcover. Condition: new.
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Published by MÉNADES EDITORIAL, 2020
ISBN 10: 8412260031 ISBN 13: 9788412260038
Seller: Hilando Libros, Madrid, Spain
RUSTICA. Condition: NUEVO. 168 pages/páginas.
Published by Basel ; Boston ; Berlin : Birkhäuser Verlag, 1991
ISBN 10: 3764326565 ISBN 13: 9783764326562
Seller: MW Books Ltd., Galway, Ireland
First Edition
1st edition. Fine copy in the original colour-printed boards. Remains particularly well-preserved overall; tight, bright, clean and strong. Physical description; (XIV, 236 p.). Contents; 1. Methodological and logicist background -- 1.1. Boole and Peirce -- 1.2. Dedekind and Cantor -- 1.3. Couturat and Whitehead -- 1.4. Bradley and Moore -- 1.5. Foundations of geometry -- 2. The unpublished mathematical philosophy: 1898-1900 -- 2.1. The genesis of the 1898-1900 manuscripts -- 2.2. Logic, mathematics and ontology -- 2.3. The evolution of the main concepts -- 2.4. Concepts, axioms, presupposition and implication -- 2.5. The contradiction and the infinite -- 2.6. Relations and the 'principle of abstraction' -- 2.7. The method of definition -- 2.8. The gradual approach to Cantor -- 3. The contribution of Peano and his school -- 3.1. Logic -- 3.2. Arithmetic -- 3.3. Geometry -- 3.4. The method -- 3.5. Peano's followers and their contributions -- 4. The principles of mathematics -- 4.1. The reaction to the Congress of 1900 -- 4.2. Logic -- 4.3. Arithmetic -- 4.4. Geometry -- 4.5. What Russell learned from Peano -- 5. Philosophical and methodological problems -- 5.1. Origin and evolution of Russell's logicism -- 5.2. The principle of abstraction -- 5.3. The constructive definition -- 5.4. Relational logic and ontology -- B.1. Works by Russell -- B. 1.1. Unpublished manuscripts 224 -- B. 1.2. Published or unpublished correspondence 225 -- B. 1.3. Published works 225 -- B.2. Works by other authors. Subjects; Russell, Bertrand 1872-1970. Russell, Bertrand 1872-1970 Philosophy. Mathematics Philosophy. Mathematics Philosophy History. Mathematics. English philosophy Russell, Bertrand 1872-1970. 1 Kg.
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Published by Basel Boston Berlin: Birkhäuser Verlag, 1991
Seller: Antiquariat Dr. Lorenz Kristen, Berlin, Germany
First Edition
fest gebunden. XIV, 236 Seiten und 3 Blatt. Orig. Pappband (gering berieben und bestoßen, sonst sehr gutes und sauberes Exemplar). Gr.-8°. Erste Ausgabe / First edition. 850 gr.
Published by comares, granada, 2002
Seller: Libros de papel, Madrid, Spain
Encuadernación de tapa blanda. Condition: Como Nuevo. 224 p.
Seller: Librería Anticuaria Galgo, Oviedo, ASTUR, Spain
14 pp. Separata de la Revista Trabajos de Prehistoria. Instituto de Historia. CSIC. Madrid, 2004.
Seller: Librairie Chat, Beijing, China
Condition: Fine. The book is in fine condition.
Seller: Librairie Chat, Beijing, China
Condition: Fine. The book is in fine condition.
Published by ASOCIACION CULTURAL ECIJANA "MARTIN DE ROA"
ISBN 10: 846111230X ISBN 13: 9788461112302
Seller: Iridium_Books, DH, SE, Spain
Condition: Muy Bueno / Very Good.
Condition: Fine. Number of books: 1 book.
Published by EDICIONES PAIDÓS, 1999
ISBN 10: 8449306922 ISBN 13: 9788449306921
Seller: Zilis Select Books, Madrid, M, Spain
Soft cover. Condition: Good. 9788449306921 01/02/1999.
Published by EDICIONES PAIDÓS, 2001
ISBN 10: 8449311292 ISBN 13: 9788449311291
Seller: Zilis Select Books, Madrid, M, Spain
Soft cover. Condition: Good. 01/10/2001.
Published by EDICIONES PAIDÓS, 2000
ISBN 10: 8449308208 ISBN 13: 9788449308208
Seller: Zilis Select Books, Madrid, M, Spain
Soft cover. Condition: Good. 01/01/2000.