Window Display for Profit
LEAHY, William Harrall
From Long Brothers Fine & Rare Books, ABAA, Seattle, WA, U.S.A.
Seller rating 4 out of 5 stars
AbeBooks Seller since 01 May 2020
From Long Brothers Fine & Rare Books, ABAA, Seattle, WA, U.S.A.
Seller rating 4 out of 5 stars
AbeBooks Seller since 01 May 2020
About this Item
8vo. Pp. ix, [2], 259. Laden with black-and-white photos of a variety of storefront window displays, as well as diagrams, advertising illustrations, line drawings, etc. Index. Bound in dark blue cloth with blindstamp title on front cover, gilt lettering on spine. Small decal remnant on front free endpaper, else a well-preserved copy. The third edition of Leahy's guide to successful street-smart marketing. Among retail enterprises covered are book stores, haberdashers, hardware stores, jewelry stores, drug stores, grocery stores, etc. Photos evoke a charming brick-and-mortar era when shopping was exciting and marketers were clever. Harry Gordon Selfridge of Chicago's Marshall Field Department Store is credited as the first to exploit window displays for visual merchandising; Moholy-Nagy's efforts in London and the late-1970s live window-display "mannequins" at Fiorucci in New York, which included Klaus Nomi, are not cited, natch. Inexplicably uncommon. Seller Inventory # 5432
Bibliographic Details
Title: Window Display for Profit
Publisher: Harper & Brothers Publishers, New York and London
Publication Date: 1936
Binding: Hardcover
Condition: Very Good
Edition: Reprint.
Store Description
Orders from residents of Washington State subject to 9.5% sales tax.
All books are packed and shipped within 24 hours of receipt of order. Every book is professionally packaged in a heavy cardboard box and shipped via US Postal Service, fully insured. Shipping rates are $3.50 per book; an additional $1 for every book thereafter. Sets and oversized volumes might require additional postage ? indication of such will be noted in the book description. Those orders ship at cost, as do international or...
More InformationDomestic US orders priced at $3.50 per order. All books shipped well-packed in heavy cardboard boxes. Insurance included. International shipping expense is at cost, to be offered prior as a condition of sale -- buyer may choose to decline transaction if international shipping is too expensive, once that's determined.
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