About this Item
New copy - Usually dispatched within 4 working days. Each theme will:* Define key sports marketing ingredients* Provide mini-case examples of various sports around the world* Offer end-of-chapter questions and exercises designed to affirm key topics and stimulate the reader's thinking, and* Describe measures of the various sports marketing activities. Seller Inventory # B9781782548195
Bibliographic Details
Title: Sports Marketing: Creating Long Term Value
Publisher: Edward Elgar Publishing Ltd
Publication Date: 2013
Binding: Paperback / softback
Condition: New
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