From CARL WILLIAMS RARE BOOKS, LONDON, United Kingdom
Seller rating 5 out of 5 stars
AbeBooks Seller since 03 April 2023
About this Item
Original publicity plaque. Modelled as a diamond shape, 21 cm2., marque in reverse white on red in a circle with the place name in red outside of it, embossed, on glossy white card, hole on top corner with string, debossed manufacturer's stamp on bottom tip, French text. N.p. [Marseille], n.p. [Kola Sport S.A.], [Ets Bouche? et Valloton Bellegarde (Ain)], n.d, 1900s. £100.00 Crisp condition, slight wear around the holes, corners and edges rubbed. Seems to be very rare. One of the European precursors to the mega-pop- ular ?Cola' drinks of the twentieth-century, now de- fined by Pemberton's Cola wine which used the Coca leaf and became ?Coca-Cola' . This, possibly earlier one, used for- tified wine and extract of fresh caffeine-rich African Kola nuts. It occupied two markets, ?digestifs' for the stomach and what in our times we call ?energy' or ?sports' drinks. Pemberton latched onto the en- ergy part of the equation when he added plant sourced cocaine. 243811. Seller Inventory # 243811
Bibliographic Details
Title: KOLASPORT GRANDAPÉRITIF,MARSEILLE.
Binding: Hardcover
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