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208, xx, [1] ; illustrated, 4 in color ; 21 cm. ; John Horace McFarland (1859-1948) was an American master printer and horticulturist. Throughout his career, he advocated for civic beautification, and he became a leader in the conservation movement of the early twentieth century. His wide-ranging achievements made a lasting impact on printing processes, horticulture, and environmental protection. During McFarland's early years, his father operated a nursery and a small weekly newspaper in Harrisburg, Pennsylvania. McFarland worked in both of his father's businesses as a youth. These early experiences instilled the passion for horticultural beauty and the business expertise that distinguished him personally and professionally. He eventually purchased his father's press. Combining the skills learned from these early experiences, he established a successful printing company of his own. He founded the J. Horace McFarland Company/Mount Pleasant Press, specializing in seed catalogs and nursery trade publications. Over the course of his lifetime, McFarland wrote and lectured extensively on horticulture, printing methods, and civic improvement. McFarland was a prominent member of the American Rose Society. It truly happened (poem)/Florence van Fleet Lyman -- The rose in poetry/Edmund M. Mills -- The music of the rose/Charles G. Adams -- The resurrection of the rose/Ruben Dario -- A tired woman's roses/Mabel Osgood Wright -- The Sunday rose festival/Edmund M. Mills -- The Sing Sing rose-garden/Richardson Wright -- About municipal rose-gardens/Harold A. Caparn -- The best in small rose-gardens (a symposium) -- Designing a small rose-garden/Harold A Caparn -- The small rose-garden in the West/Spencer S. Sulliger -- Planning the small rose-garden/Paul A. Kohl -- The ideal rose-garden/Liberty H Bailey -- Find a white rose of a thousand dollars!/Jesse A. Currey -- The rose/from the San Francisco Journal -- Who will carry on?/J. H. Nicolas -- Quick germination of rose seeds/Allen C Fraser -- Rooting budded roose-cuttings/Martin Bilon -- What do roses cost?/W. C. Egan -- "Heart of Gold" in 1926, an official announcement -- Heresy in rose-growing/G. A. Stevens -- Ordinary fertilizers vs. special plant-foods/Sidney H. DOggett -- The conquest of mildew/H. H. Hazelwood -- A mildewless rose-garden/W. DeP. Knowlton -- A cautionary word about fungicides/L. M. Massey -- The color of a red rose/James M. Petrie -- A California bloom record/P. J. Lauber -- More Denver rose news/Dr. William L. Hess -- Own-root roses in COlorado/John T. Roberts, Jr -- Georgia roses/Mrs. E. P. Crenshaw -- Texas roses/W. E. Haisley -- Is the South growing the right roses? -- A Chevy Chase rose-garden in 1924/Whitman Cross -- Some new roses in central New Yorkk/Mrs. Frank C. Soule -- The world's most important rose test-garden/J. H. Nicolas -- An intimate view of roses in France/J. Duperyat -- The rose news from Italy/Countess Senni -- German rose experiences/Wilhelm I. H. Kordes -- The rose in Spain/Pedro Dot -- The queen of flowers in the Philippines/W. W. Weston -- Rose-growing in a hot climate/R. A. Nicholson -- The favored roses of America, referendum report -- The 1925 members' rose forum -- What kind of rose catalogues do you want?, editorial inquiry -- The value of design in a flower show/A. D. Taylor -- A survey of the florists' roses/Wallace R. Pierson -- The 1925 rose cut-flower situation/S. S. Pennock -- The new roes and the grower/Anthony Ruzicka -- The English Gold-Medal roses/Courtney Page -- Where can I buy the new roses? -- The world's new roses -- Roses registered -- Rose notes. ; some wear and soiling ; VG. Seller Inventory # 007405
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