Confessions of Shameless Self Promoters - Softcover

Allen, Debbie

4.24

17 ratings by Goodreads

9788174362377: Confessions of Shameless Self Promoters

Softcover

ISBN 10: 8174362371 ISBN 13: 9788174362377

Publisher: Roli Books Pvt Ltd, 2002

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Breakthrough ideas that won’t break the bank―the super-selling secrets behind Chicken Soup and other success stories!

“To be leading edge, you must be shameless. This book will show you how.”
―Mark Victor Hansen, cocreator of theChicken Soup for the Soul series

How did Mark Victor Hansen build his ChickenSoup series into a multimillion-dollar empire? How did Jim Cathcart grow a successful business out of The Acorn Principle? This practical handbook offers a wealth of low-cost, step-by-step strategies for Internet marketing, direct mail, networking, services, products, and much more. Filled with personal success stories and specific hands-on advice, it gives you all the tools you need to take your business to the next level of success.

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From the Back Cover:

Breakthrough techniques that will maximize your business success!

To be a successful entrepreneur or small business owner, you must continuously promote your product, your service, and yourself. But do you know the most effective strategies for self-promotion that will take your business to a higher level? In Confessions of Shameless Self-Promoters, international marketing and self-promotion expert Debbie Allen along with dozens of other innovative marketing gurus confess their success strategies that are guaranteed to maximize your potential success in your business.

You'll discover the super-selling secrets of Mark Victor Hanson, Jim Cathcart, Dan Kennedy, and many other top entrepreneurs. Their advice includes a wealth of low-cost, step-by-step strategies you can use to:

Create a powerful brand identity

Build a strong referral base of shameless fans

Showcase your expertise

Get tons of media attention

Market yourself shamelessly online

Stand out from the crowd and expose your business to the world

"To be leading edge, you must be shameless. This book will show you how."

--Mark Victor Hansen, co-creator of the bestselling Chicken Soup for the Soul series

"If you want to do better at marketing yourself, I highly recommend this book. It is filled with great marketing techniques that have worked for me!"

--Joe Girard, bestselling author of How To Sell Anything To Anybody

About the Author:

Debbie Allen is one of the world's leading authorities on marketing and self-promotion. The president of Allen & Associates Consulting, Inc., she is an internationally acclaimed speaker who has appeared in publications such as Entrepreneur, Selling Power, and Sales & Marketing Excellence.

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