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Book Description paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2017-11-01 Pages: 108 Publisher: xiamen university press. a market-research firm. provide enterprises with brand health monitoring these indicators reflect the consumers accept the brand spread or to buy used brand to brand attitude and cognition.When these indicators to improve. enterprises can know their marketing communication efforts paid off;These indicators fall. Seller Inventory # NI055516