European Retail Research: 2010 I Volume 24 Issue I - Softcover

Softcover

ISBN 10: 3834922544 ISBN 13: 9783834922540

Publisher: Gabler Verlag, 2010

Synopsis

The aim of European Retail Research is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept. European Retail Research welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research - based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome. The review process will support the authors in enhancing the quality of their work and will offer them a reviewed publication outlet. Part of the concept of European Retail Research is a quick publication platform with a speedy procession from manuscript submission to final publication.

About this title

About the Author:

Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business Administration, Austria

About this edition

• Publisher: Gabler Verlag
• Publication date: 2010
• ISBN 10: 3834922544
• ISBN 13: 9783834922540
• Binding: Paperback
• Number of pages: 230
• Editor: Schnedlitz Peter, Morschett Dirk, Rudolph Thomas, Schramm-Klein Hanna, Swoboda Bernhard