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Synopsis
Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and management view point. It delivers new theoretical and empirical results regarding plural forms, contract design, and knowledge and strategic management issues. Its purpose is to offer researchers and practitioners new theoretical and empirical insights in one of the most important economic phenomenon at the beginning of the 21st century: Franchising networks as organizational arrangement for growth and internationalization of firms.
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- PublisherPhysica
- Publication date2004
- ISBN 10 3790802026
- ISBN 13 9783790802023
- BindingPaperback
- Number of pages370
- EditorWindsperger Josef, Cliquet Gérard, Hendrikse George, Tuunanen Mika
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Economics and Management of Franchising Networks (Contributions to Management Science) [Paperback] Windsperger, Josef; Cliquet, Gérard; Hendrikse, George and Tuunanen, Mika
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Economics and Management of Franchising Networks Contributions to Management Science
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Economics And Management of Franchising Networks
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Economics and Management of Franchising Networks
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and management view point. It delivers new theoretical and empirical results regarding plural forms, contract design, and knowledge and strategic management issues. Its purpose is to offer researchers and practitioners new theoretical and empirical insights in one of the most important economic phenomenon at the beginning of the 21st century: Franchising networks as organizational arrangement for growth and internationalization of firms. 364 pp. Englisch. Seller Inventory # 9783790802023
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