R.O.I. R.I.P.: Is Marketing ROI Dead Forever? - Softcover

Safko, Lon

Softcover

ISBN 10: 1974582442 ISBN 13: 9781974582440

Publisher: CreateSpace Independent Publishing Platform, 2017

Synopsis

Like any good marketing message, I am going to announce your problem so I can surprise you and get your attention. I will then, describe the problem so you can identify with the problem. Next I will announce the solution so you will want to know more. Then, I am going to describe the solution so you know there’s hope. And lastly, I am going to show you where you can find the solution you need. Does this sound like an ED commercial for Viagra? Are you wondering where your marketing ROI is? Trying to understand why all of the money you invested into traditional marketing isn’t showing you a return on investment? Why all of the time and effort you put into social media marketing doesn’t seem to be paying off? It’s because social media and digital marketing has fractured all media forever.

About this edition

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2017
• ISBN 10: 1974582442
• ISBN 13: 9781974582440
• Binding: Paperback
• Edition number: 1
• Number of pages: 26