Review:
"The information laid out in this book literally saved my life. Moreover, the added benefit is that I am now the strongest, the healthiest and the happiest I have ever been.
The Brain Always Wins is more than a book; it's an investment in your life and everything you care about. Believe me--it's a game changer!" --Jeff Nichols CSCS, Exercise Physiologist--Former Navy SEAL, Virginia High Performance LLC
"As a music producer, I work in a very competitive field that heavily relies on creativity, optimal focus and emotions to create great work. I was pleasantly surprised to stumble upon a book that is very well crafted and focused on the brain, with tips to get optimal performance from the brain." --Deryk "Sleep Deez" Mitchell, songwriter, composer, producer
"Dr John Sullivan has been at the forefront in applying this new knowledge from neurosciences in a variety of domains, from elite sport to elite military, playing a vital role in improving performance and assisting those recovering from concussion. In this book, John and his co-author Chris Parker offer an engaging overview of what are useful practices to assess and optimize brain function. This is a most timely and relevant contribution to performance enhancement and well-being that should change many of our common practices." --Jocelyn Faubert, professor, Psychophysics and Neuroscience, University of Montreal
"If you want to optimize your performance--at anything!--whilst also maintaining your well being, read this book. It is both educational and inspirational. And it will help you to improve the quality of your life." Aidan Clarke, C.E.O., 2XU ("Two Times You"), Advanced Human Performance Technical Clothing
About the Author:
John is a leading sports scientist and one of the top sports psychologists in the US. His specialities include human performance technology, central nervous system measurement/assessment, recovery training, talent identification, concussion assessment and rehabilitation, and mental health concerns. John has spent 15 years working with the NFL and has provided clinical sport psychology and sport science support to numerous Super Bowl teams and Champions. Alongside working with the NFL, John also works as a consultant to the US Special Forces, providing oversight on welfare, recovery, cognitive abilities and performance. John has also consulted internationally within British Premier League football and Premiership rugby, and has co-authored chapters of the National Collegiate Athletic Association (NCAA) Sports Medicine Manual. Chris Parker began his study of interpersonal and intrapersonal communications in 1976. It became a lifelong study that has underpinned four decades of work in a variety of professional roles and contexts. A Licensed Master Practitioner of Neuro-Linguistic Programming, Chris is a highly experienced management trainer, business consultant, lecturer and writer. He has provided training in communications and influence for a wide range of clients including blue-chip organisations, Local Education Authorities, public and private leisure providers, sportsmen and women, politicians, actors and healthcare professionals. He has taught on undergraduate and postgraduate programmes throughout the UK and Europe, and has worked with many individuals to help create personal and/or professional change.
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