Light & Shoot: 50 Fashion Photos - Softcover

Chris Gatcum

Softcover

ISBN 10: 1907579141 ISBN 13: 9781907579141

Publisher: ILEX, 2011

Synopsis

Fashion photography has always called for the maximum creative variety, with a constant pressure for photographers to produce fresh, exciting work with complicated, considered lighting and location design. Whether you're starting out or have many years of experience, this book is an accessible and varied way to explore the genre and pick up new ideas.
Each of the 50 fashion photographs is accompanied by complete details on how it was achieved with insights from the photographer, alongside a detailed 3D lighting diagram showing where all the equipment and props were placed. Armed with all this detail, it's easy to see how photos were made, learn how to use equipment, and develop as a photographer.
There is also an introduction to camera and lighting equipment, and a complete glossary of terminology.

About this title

Review:

"This is the inspirational and practical guide to shooting fashion in a wide range of settings and styles, with emphasis on the use of lighting, rather than digital processing, to create a specific feel and look. The fashion genres of photography is arguably the most challenging and competitive. Also, fashion is the subject that most students want to specialize in.Some of the images in this fully illustrated book you will love more, some maybe less, but all these images have a "spark", something inspirational. This book offers you the techniques that you can use to create your shots."--NeoPopRealismJournal.com

"This book is an inspirational and practical guide to shooting fashion in a wide range of styles and settings, with emphasis on the use of lighting, rather than digital processing, to create a specific look and feel. Photography is all about light. Of all the genres of photography, fashion is arguably the most challenging and very competitive. And fashion is the subject that most students want to specialize in. The photography constantly evolving and redefining itself, and inherently more open to experimentation and personal expression than many other genres. Some of the images in this book you will love more, some maybe less, but all of them have a "spark", something that inspires you. This title offers the techniques that you can borrow to create your shots."--Wonderpedia.WetPaint.com

"This book is an asset to any bookshelf but really should be a table book. There are 50 artsy pictures taken by impeccable photographers. The make-up on these models is fabulous, and the clothing creates scenes from different eras, but lighting is the key enabling us to see the beauty. Light creates mood, and fashion photographers are highly skilled at utilizing it - as these pictures expose. This book is an inspirational and practical guide to shooting fashion in a wide range of styles and settings with the emphasis on the use of lighting, rather than digital processing, to create a specific look or feel. Some of the images tap into your creativity, while others may not be for you, but one thing for sure: all of these pictures are exciting and dramatic. It is easy to focus on the eyecatching models, but it's hard to imagine these photos without the exceptionally skilled photographers who control the fashion shoot."--City Book Review.com

About the Author:

Chris Gatcum has lived and breathed photography for over two decades, working as a pro photographer, journalist, specialist magazine and book editor, and best-selling author. A passionate advocate of experimental digital and traditional photography, he is as comfortable conducting technical camera tests as he is demystifying the art of photography for the rest of us.

About this edition

• Publisher: ILEX
• Publication date: 2011
• ISBN 10: 1907579141
• ISBN 13: 9781907579141
• Binding: Paperback
• Number of pages: 144