This invaluable guide includes details of 400 companies in the UK that give a combined total of GBP658 million in community support to voluntary and community organisations. For the first time this new edition now also includes a section on corporate charities. The book provides detailed company information including their: Levels of giving in the UK and whether in cash or in kind; Corporate social responsibility (CSR) information; Matched funding; Partnerships; Cause-related marketing; Charity of the Year; Ratio of women to men on the board of directors; Recipients of funding already given The guide gives advice on how to develop a successful corporate partnership or sponsor, what to be aware of when seeking company support and guidance on calculating how much to apply for. Who is this book for? All individuals and voluntary organisations seeking to raise money or win support from companies. Research organisations and individuals researching UK corporate giving.
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What they said about this and previous editions 'The bible for corporate giving in the UK' Dan Harris, Business Development and Marketing, ArthurSteenHorneAdamson 'Being able to benchmark our giving is essential to shaping our future strategy. This guide enables us to clearly see how our performance compares with that of other companies.' Sarah Robinson, Co-operative Foundation Manager 'The quality and reliability of analysis put this directory head and shoulders above comparable publications. An invaluable resource for both researcher and fundraiser alike.' Stephen Brammer, Professor of Strategy, University of Birmingham
Denise Lillya, Gabriele Zagnojute and Jennifer Reynolds are all researchers at the Directory of Social Change.
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