Items related to The Key Account Manager's Pocketbook (Sales & Marketing...
This pocketbook contains practical advice on how to develop and keep important customers. It covers all the necessary skills, form original presentation and negotiation techniques, to account action plans and developing relationships.
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From the Author:
The Key Account Manager's Pocketbook is based on the authors extensive experience mangaging and growing key accounts worldwide. It is a practical hands-on guide for anyone who wants to more effectively increase revenues from their important customers and at the same time develop deep and lasting business relationships.
About the Author:
The tips, techniques and tools shared in this book are relevant whether you are an account director in a large global firm or a small business owner. It is also an excellent reinforcement resource for account mangement and sales training courses.
"This compact, easy-to-read book on key account management reduces this complex subject to understandable proportions and easily beats most of the dense, convoluted current texts on the topic" Professor Malcolm McDonald, Professor of Marketing Planning, Cranfield School of Management.
Roger Jones, MBA, is the founder of Success Talks Ltd., a leading international management consulting firm. Roger's combination of extensive international business experience and perceptive intuition enables him to design and implement targeted programmes to meet the specific desired outcomes of his clients. He has delivered skills development seminars and performance coaching sesssions in Asia, Europe and North America.
"About this title" may belong to another edition of this title.
- PublisherManagement Pocketbooks
- Publication date1997
- ISBN 10 1870471423
- ISBN 13 9781870471428
- BindingPaperback
- Number of pages112
- IllustratorHailstone Phil
- Rating
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ISBN 13: 9781870471428
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Book Description Paperback. Condition: Very Good. The Key Account Manager's Pocketbook (Sales & Marketing) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9781870471428
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The Key Account Manager's Pocketbook (Management Pocket Book Series)
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Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9781870471428
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The Key Account Manager's Pocketbook (Sales and Marketing)
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Management Pocketbooks
(1999)
ISBN 10: 1870471423
ISBN 13: 9781870471428
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The Key Account Manager's Pocketbook (Management Pocket Book Series)
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Management Pocket Books
(1999)
ISBN 10: 1870471423
ISBN 13: 9781870471428
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The Key Account Managers Pocketbook (Sales and Marketing)
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Management Pocketbooks
(1997)
ISBN 10: 1870471423
ISBN 13: 9781870471428
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