Items related to Exploring Direct Marketing
This volume is a UK/European text on direct marketing. It is a core introductory text for courses on direct marketing at undergraduate level and a supplementary text for courses in marketing communications or distribution. The text takes the student through the origins of direct and database marketing, various aspects of DM, privacy legislation and the role of DM in the marketing mix.
"synopsis" may belong to another edition of this title.
- PublisherCengage Learning EMEA
- Publication date1998
- ISBN 10 1861524021
- ISBN 13 9781861524027
- BindingPaperback
- Number of pages512
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Book Description Paperback. Condition: Very Good. Exploring Direct Marketing This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9781861524027
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Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9781861524027
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Exploring Direct Marketing
Published by
Cengage Learning Emea
(1998)
ISBN 10: 1861524021
ISBN 13: 9781861524027
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 8445954
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Exploring Direct Marketing
Published by
Cengage Learning Emea
(1998)
ISBN 10: 1861524021
ISBN 13: 9781861524027
Used
Softcover
Quantity: 1
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 8445953
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Exploring Direct Marketing
Published by
Cengage Learning Emea
(1998)
ISBN 10: 1861524021
ISBN 13: 9781861524027
Used
Softcover
Quantity: 1
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Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 8445955
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Exploring Direct Marketing
Published by
Cengage Learning Emea
(1999)
ISBN 10: 1861524021
ISBN 13: 9781861524027
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Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 9091694
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 9091695
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Exploring Direct Marketing
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International Thomson Business Press
(1999)
ISBN 10: 1861524021
ISBN 13: 9781861524027
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains highlighter markings In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 9434804
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Exploring Direct Marketing
Published by
International Thomson Business Press
(1999)
ISBN 10: 1861524021
ISBN 13: 9781861524027
Used
Softcover
Quantity: 1
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Rating
Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains highlighter markings In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 9434802
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£ 3.06
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Exploring Direct Marketing
Published by
International Thomson Business Press
(1999)
ISBN 10: 1861524021
ISBN 13: 9781861524027
Used
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pen & highlighter markings In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781861524027. Seller Inventory # 9434803
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