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Synopsis
This volume explores six key aspects of sports design with essays by prominent designers, writers and commentators. The impact of modern materials, high technology and the design of contemporary sports equipment is examined by designer Richard Seymour. Richard Williams, formerly sports writer on "The Guardian", focuses on how design and technological advances have changed the rules of contemporary sports. The influence of sport on fashion design is explored by Dylan Jones, a writer and editor at the "Sunday Times". Patrick Burgoyne, deputy editor of "Creative Review", writes about the graphics of sport, from replica football shirts to the individually customized graphics of skate and snowboards; from Olympic logos to the Nike swoosh. Peter York, broadcaster, author and journalist, considers sport and advertising, exploring the power of the brand and the efforts of Nike, Reebock and Adidas to inspire an emotional allegiance in their customers. Finally, the architectural writer and critic Martin Pawley examines the design of stadia and shows how, since the Berlin Olympics of 1936, architecture has been a semi-official Olympic sport.
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- PublisherLaurence King Publishing
- Publication date1999
- ISBN 10 1856691527
- ISBN 13 9781856691529
- BindingPaperback
- Edition number1
- Number of pages144
- EditorAndrew Susan
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Winning: The Design of Sports
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Winning: The Design of Sports
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Trade Paperback. Condition: USED_VERYGOOD. An examination of the six key aspects of sports design: technology and materials, graphics, advertising and branding, fashion, architecture and the impact of technology on sports. Lavishly illustrated in color. 144 pp., indexed. Stiff pictorial wrappers. Shelfwear. Seller Inventory # 0010359
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Winning : The Design of Sport
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Winning: The Design of Sports
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Winning : The Design of Sport
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Winning the Design of Sports
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Winning, The Design Of Sports
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Paperback. Condition: USED_FINE. Winning, The Design Of Sports by Susan Andrews. Published by Exhibitions International in 2020. Paperback ISBN:9781856691529. Collectible item in very fine condition. Seller Inventory # 1856691529
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