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What's truly remarkable to me is that we intuitively seem to have understood this contradiction and that we instinctively have developed various ways of dealing with it. While we do what we can to encourage capitalist development we simultaneously do whatever it takes to protect ourselves against its nefarious effects. Looking around for such 'protective responses,' I've discovered more and more of them. The book is a discussion of the more importance ones as they have appeared in Europe and East Asia over the last 1000 years. It's a book about how we have survived capitalism while remaining almost human.
Protective responses have a particular importance during an era of globalisation. We are living at a time when the market increasingly is becoming the arbiter of our lives and when societies are forced to converge along a common market-determined standard. What particularly interests me is what forms of protection we can come up with under these circumstances. My contention is that traditional cultural and social forms have far more staying power than commonly is acknowledged and that out traditional ways of surviving capitalism also can help us resist the forces of social convergence.
At the same time it is difficult not to be worried regarding the future. If our traditional protective arrangements are weakened, the question is whether we can develop new ones. Perhaps new communities can grow up around the internet or other forms of new technology. Most likely however a majority of people will take refuge in relatively poor means of protection. A new class hierarchy will emerge determined by the quality of the protection to which people have access. A privileged few will go on interacting with their friends and families in ever-more rewarding ways; a large, poor and over-worked under-class will mainly spend their time watching tv and doing drugs; the middle-class will cope through a variety of ever-more desperate strategies.
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