Start & Run a Coffee Bar - Softcover

Matzen, Tom; Harrison, Marybeth

Softcover

ISBN 10: 1770400354 ISBN 13: 9781770400351

Publisher: Self-Counsel Press, 2010

Synopsis

The world may seemingly be full of Starbucks, Costa, and Coffee Republic, but theres still scope for the budding entrepreneur to start and run a boutique coffee bar or tea shop. A comprehensive guide to what to expect when owning and operating this type of business, this already bestselling title includes advice and information on everything from choosing a unique identity to making and serving coffee, espresso, and tea. Fully revised and updated to include many of the new ideas that have re-energised the business in the last few years, Start & Run a Coffee Bar not only provides expert advice on the basics, including buying and maintaining the right equipment, and how to roast beans and make great coffee, it also shows owners how to offer customers extra benefits such as free Wi-Fi access, loyalty cards, and for-sale product lines such as fair-trade and organic teas and coffee.

About this title

About the Author:

Tom Matzen and Marybeth Harrison have started many successful small businesses, including fast-food outlets, a language school, and several coffee bars. Matzen was one of the founding members of the Environment Committee of the Specialty Coffee Coach Inc., an international coaching organization for entrepreneurs. Harrison is now a professional race car driver with Mach One Racing. Tom Matzen and Marybeth Harrison have started many successful small businesses, including fast-food outlets, a language school, and several coffee bars. Matzen was one of the founding members of the Environment Committee of the Specialty Coffee Coach Inc., an international coaching organization for entrepreneurs. Harrison is now a professional race car driver with Mach One Racing.

About this edition

• Publisher: Self-Counsel Press
• Publication date: 2010
• ISBN 10: 1770400354
• ISBN 13: 9781770400351
• Binding: Paperback
• Edition number: 4
• Number of pages: 272