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Book Description Paperback. Condition: new. Paperback. A Visually Stunning Guide to Learning the Art of Logo DesignDesigners looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo.With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as:Logic in designRelationships, hierarchy, and structureDifferences and similarities in designResearch and planning an identityHow to build a logo using type, image, and spaceLetterforms, type, and fontsType alterationSemiotics: icons and symbolsImage-to-image relationshipsWith a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks. A Visually Stunning Guide to Learning the Art of Logo Design Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781621536741
Book Description Paperback. Condition: Brand New. reprint edition. 224 pages. 9.50x8.00x0.50 inches. In Stock. Seller Inventory # zk1621536742
Book Description Condition: New. Buy with confidence! Book is in new, never-used condition. Seller Inventory # bk1621536742xvz189zvxnew
Book Description Condition: New. 2018. Reprint. Paperback. . . . . . Seller Inventory # V9781621536741
Book Description Condition: New. 2018. Reprint. Paperback. . . . . . Books ship from the US and Ireland. Seller Inventory # V9781621536741
Book Description Paperback. Condition: new. Paperback. A Visually Stunning Guide to Learning the Art of Logo DesignDesigners looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo.With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as:Logic in designRelationships, hierarchy, and structureDifferences and similarities in designResearch and planning an identityHow to build a logo using type, image, and spaceLetterforms, type, and fontsType alterationSemiotics: icons and symbolsImage-to-image relationshipsWith a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks. A Visually Stunning Guide to Learning the Art of Logo Design Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781621536741
Book Description Paperback. Condition: new. Paperback. A Visually Stunning Guide to Learning the Art of Logo DesignDesigners looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo.With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as:Logic in designRelationships, hierarchy, and structureDifferences and similarities in designResearch and planning an identityHow to build a logo using type, image, and spaceLetterforms, type, and fontsType alterationSemiotics: icons and symbolsImage-to-image relationshipsWith a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks. A Visually Stunning Guide to Learning the Art of Logo Design Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9781621536741