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Synopsis
This book presents topical research in the study of business and management techniques from across the globe. Topics discussed include a study of alternative energy sources and their impact on sustaining economic growth; terrorism insurance and international business; compulsory licensing of patents; technology internationalization; marketing mix strategies on impulse purchases; behavioral accounting; multinational corporations and the quest for legitimacy; heterogenous competition in a differentiated duopoly and the Parameterized Expectations Algorithm (PEA) business model design and implementation.
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- PublisherNova Science Publishers Inc
- Publication date2012
- ISBN 10 1612097014
- ISBN 13 9781612097015
- BindingHardcover
- Number of pages208
- EditorNelson William D
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Advances in Business & Management: v. 3 (Advances in Business and Management)
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Advances in Business & Management
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Condition: New. Editor(s): Nelson, William D. Num Pages: 208 pages. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 261 x 185 x 17. Weight in Grams: 558. . 2011. Hardcover. . . . . Books ship from the US and Ireland. Seller Inventory # V9781612097015
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