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9781610395687: The Attacker's Advantage (INDIA HC): Turning Uncertainty into Breakthrough Opportunities
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"It is not enough for a sitting CEO-or any leader-to efficiently execute a successful strategy. As Ram points out you must be sufficiently alert to recognize early unfolding market disruptions. You need to be skilled not only in recognizing market changes but also in effectively transitioning the organization to exploit emerging opportunities. A must read for those leading companies in a tumultuous business environment." -Larry Bossidy, retired CEO and chairman of Honeywell International and coauthor of Execution and Confronting Reality
"An invaluable resource for anyone navigating the market's ever-changing but always taxing demands." -"Publishers Weekly"
"It is not enough for a sitting CEO-or any leader-to efficiently execute a successful strategy. As Ram points out you must be sufficiently alert to recognize early unfolding market disruptions. You need to be skilled not only in recognizing market changes but also in effectively transitioning the organization to exploit emerging opportunities. A must read for those leading companies in a tumultuous business environment." -Larry Bossidy, retired CEO and chairman of Honeywell International and coauthor of Execution and Confronting Reality
""The Attacker's Advantage" will challenge your beliefs and take you out of your comfort zone with stories and examples of how change is impacting business, and how the winners are transforming the threats from change into a competitive advantage for themselves." --Kishore Biyani, founder and group CEO, Future Group
"Ram Charan is one of the most astute business thinkers I have interacted with. In "The Attacker's Advantage" he synthesizes his vast experience in guiding and dealing with a diverse set of boards, CEOs, and companies that are faced with one of the foremost business challenges of our times--dealing with structural uncertainty." --Harsh Mariwala, chairman, Marico Ltd.

"Coping with structural uncertainty and radical shifts in business models means executives need the insight to see around corners and the courage to move beyond boundaries. Ram Charan shows what it takes to go on the attack."--Dominic Barton, Global Managing Director, McKinsey & Company
"An invaluable resource for anyone navigating the market's ever-changing but always taxing demands." -"Publishers Weekly"
"It is not enough for a sitting CEO-or any leader-to efficiently execute a successful strategy. As Ram points out you must be sufficiently alert to recognize early unfolding market disruptions. You need to be skilled not only in recognizing market changes but also in effectively transitioning the organization to exploit emerging opportunities. A must read for those leading companies in a tumultuous business environment." -Larry Bossidy, retired CEO and chairman of Honeywell International and coauthor of Execution and Confronting Reality
""The Attacker's Advantage" will challenge your beliefs and take you out of your comfort zone with stories and examples of how change is impacting business, and how the winners are transforming the threats from change into a competitive advantage for themselves." --Kishore Biyani, founder and group CEO, Future Group
"Ram Charan is one of the most astute business thinkers I have interacted with. In "The Attacker's Advantage" he synthesizes his vast experience in guiding and dealing with a diverse set of boards, CEOs, and companies that are faced with one of the foremost business challenges of our times--dealing with structural uncertainty." --Harsh Mariwala, chairman, Marico Ltd.
"We live in VUCA (Volatile, Uncertain, Complex and Ambiguous) business environment. Ram has framed the question that every leader faces on a daily basis. How can I make decisions and lead when things change so unpredictably and fast? By examining the sources of uncertainty, we can use this market scenario as a source of advantage. It means not only rethinking the business strategy, but also crafting a strategy to reskill the people to travel these new paths. Ram has drawn from his role as a coach to the boards and leaders of some of the largest corporations to navigate through these uncertain times. A great read for leaders." -Azim H. Premji, Sr., Chairman, Wipro
*A "Wall Street Journal" bestseller*
"Coping with structural uncertainty and radical shifts in business models means executives need the insight to see around corners and the courage to move beyond boundaries. Ram Charan shows what it takes to go on the attack."Dominic Barton, Global Managing Director, McKinsey & Company
An invaluable resource for anyone navigating the market s ever-changing but always taxing demands. "Publishers Weekly"
"[Charan] addresses the current turbulent business environment, cutting through the veil of complexity to concentrate on new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level. "Library Journal"
"It is not enough for a sitting CEO-or any leader-to efficiently execute a successful strategy. As Ram points out you must be sufficiently alert to recognize early unfolding market disruptions. You need to be skilled not only in recognizing market changes but also in effectively transitioning the organization to exploit emerging opportunities. A must read for those leading companies in a tumultuous business environment." -Larry Bossidy, retired CEO and chairman of Honeywell International and coauthor of Execution and Confronting Reality
"The Attacker s Advantage" will challenge your beliefs and take you out of your comfort zone with stories and examples of how change is impacting business, and how the winners are transforming the threats from change into a competitive advantage for themselves. Kishore Biyani, founder and group CEO, Future Group
Ram Charan is one of the most astute business thinkers I have interacted with. In "The Attacker s Advantage" he synthesizes his vast experience in guiding and dealing with a diverse set of boards, CEOs, and companies that are faced with one of the foremost business challenges of our timesdealing with structural uncertainty. Harsh Mariwala, chairman, Marico Ltd.
"We live in VUCA (Volatile, Uncertain, Complex and Ambiguous) business environment. Ram has framed the question that every leader faces on a daily basis. How can I make decisions and lead when things change so unpredictably and fast? By examining the sources of uncertainty, we can use this market scenario as a source of advantage. It means not only rethinking the business strategy, but also crafting a strategy to reskill the people to travel these new paths. Ram has drawn from his role as a coach to the boards and leaders of some of the largest corporations to navigate through these uncertain times. A great read for leaders. Azim H. Premji, Sr., Chairman, Wipro"

*A Wall Street Journal bestseller*

"Coping with structural uncertainty and radical shifts in business models means executives need the insight to see around corners and the courage to move beyond boundaries. Ram Charan shows what it takes to go on the attack."--Dominic Barton, Global Managing Director, McKinsey & Company

"An invaluable resource for anyone navigating the market's ever-changing but always taxing demands." -Publishers Weekly

"[Charan] addresses the current turbulent business environment, cutting through the veil of complexity to concentrate on new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level."--Library Journal

"It is not enough for a sitting CEO-or any leader-to efficiently execute a successful strategy. As Ram points out you must be sufficiently alert to recognize early unfolding market disruptions. You need to be skilled not only in recognizing market changes but also in effectively transitioning the organization to exploit emerging opportunities. A must read for those leading companies in a tumultuous business environment." -Larry Bossidy, retired CEO and chairman of Honeywell International and coauthor of Execution and Confronting Reality
Book Description:
The legendary business adviser and bestselling author shows how to go on the offensive to both shape and take advantage of the forces of uncertainty, turbulence, and strategic disruption that are creating new customer needs, market segments and ways to make money.

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  • PublisherPublicAffairs
  • Publication date2015
  • ISBN 10 1610395689
  • ISBN 13 9781610395687
  • BindingHardcover
  • Number of pages240
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