Sustainable Excellance: The Future of Business in a Fast Changing World - Hardcover

Aron Cramer; Zachary Karabell

Hardcover

ISBN 10: 1605295345 ISBN 13: 9781605295343

Publisher: Rodale Press, 2010

Synopsis

It is becoming increasingly clear that today's business landscape is changing in fundamental ways: Natural resources are growing ever more scarce and expensive, technology has created unprecedented transparency, and emerging markets are rising in importance. In "Sustainable Excellence", Aron Cramer and Zachary Karabell tell the stories of the companies who are remaking themselves to respond to-and shape-these paradigm shifts. From their work with these Global 1000 companies, Karabell and Cramer know firsthand how big-picture issues like global warming, new international regimes, and reducing one's carbon footprint actually play out in the world of big business. Companies like Ikea and Novo Nordisk focus on long-term growth rather than quarterly earnings. Nike now publishes information on all of its subcontractor factories-information they fought to keep private only a decade ago. GE and Google have partnered to develop renewable energy technologies. Through these and other fascinating case studies of major companies partnering with environmental advocacy groups, "Sustainable Excellence" tells the history of the uneasy relationship between business and environmental concerns, laying the groundwork for how business will need to be conducted in the 21st century.

About this title

Product Description:

Sustainable Excellance GE and Google have partnered to develop renewable energy technologies. This book tells the history of the uneasy relationship between business and environmental concerns, laying the groundwork for how business will need to be conducted in the 21st century.

Review:

""Sustainable Excellence" provides an insightful window into the intersection of business and environment. Companies that take to heart the lessons Aron Cramer and Zach Karabell provide will be well positioned as natural resource constraints reshape the business landscape." --Mark Tercek, president and CEO of the Nature Conservancy "Essential reading for any business aiming to understand how they can turn sustainability into opportunity." --Chris Anderson, editor-in-chief of "Wired" magazine and author of "The Long Tail" and "Free""" "The Must-Read Book." --Alice Korngold, Fast Company.com "A smart, readable, and provocative book that argues that business success in the long run will be earned by companies that 'integrate consideration of society and the environment into their DNA.' ... This book gives us a reason for optimism, as well as a framework to understand the dramatic changes reshaping the corporate world." --Marc Gunther, contributing writer to "Fortune" magazine and author of "Faith and Fortune" "A compelling case for why a focus on sustainability ... is now a form of enlightened self-interest for businesses. ... An increasing vigilance by the business and investor community could play a big role in striking a new balance. "Sustainable Excellence" represents a major--and much needed--step in that direction." --AOL's Daily Finance

"Sustainable Excellence" provides an insightful window into the intersection of business and environment. Companies that take to heart the lessons Aron Cramer and Zach Karabell provide will be well positioned as natural resource constraints reshape the business landscape. "Mark Tercek, president and CEO of the Nature Conservancy"

Essential reading for any business aiming to understand how they can turn sustainability into opportunity. "Chris Anderson, editor-in-chief of Wired magazine and author of The Long Tail and Free"

The Must-Read Book. "Alice Korngold, Fast Company.com"

A smart, readable, and provocative book that argues that business success in the long run will be earned by companies that integrate consideration of society and the environment into their DNA.' ... This book gives us a reason for optimism, as well as a framework to understand the dramatic changes reshaping the corporate world. "Marc Gunther, contributing writer to Fortune magazine and author of Faith and Fortune"

A compelling case for why a focus on sustainability ... is now a form of enlightened self-interest for businesses. ... An increasing vigilance by the business and investor community could play a big role in striking a new balance. "Sustainable Excellence" represents a major--and much needed--step in that direction. "AOL's Daily Finance""

"Sustainable Excellence provides an insightful window into the intersection of business and environment. Companies that take to heart the lessons Aron Cramer and Zach Karabell provide will be well positioned as natural resource constraints reshape the business landscape." --Mark Tercek, president and CEO of the Nature Conservancy

"Essential reading for any business aiming to understand how they can turn sustainability into opportunity." --Chris Anderson, editor-in-chief of Wired magazine and author of The Long Tail and Free

"The Must-Read Book." --Alice Korngold, Fast Company.com

"A smart, readable, and provocative book that argues that business success in the long run will be earned by companies that 'integrate consideration of society and the environment into their DNA.' ... This book gives us a reason for optimism, as well as a framework to understand the dramatic changes reshaping the corporate world." --Marc Gunther, contributing writer to Fortune magazine and author of Faith and Fortune

"A compelling case for why a focus on sustainability ... is now a form of enlightened self-interest for businesses. ... An increasing vigilance by the business and investor community could play a big role in striking a new balance. Sustainable Excellence represents a major--and much needed--step in that direction." --AOL's Daily Finance

About this edition

• Publisher: Rodale Press
• Publication date: 2010
• ISBN 10: 1605295345
• ISBN 13: 9781605295343
• Binding: Hardcover
• Number of pages: 256