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War of Words: Abraham Lincoln and the Civil War Press - Softcover

 
9781574885279: War of Words: Abraham Lincoln and the Civil War Press
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Although the concept of public relations and "spin" had not yet been defined during the American Civil War, Abraham Lincoln steered the Union through the perils of war by skillfully playing his own version of the PR game. In War of Words, historian Harry J. Maihafer adds a valuable new interpretation to the literature on one of America's most revered leaders. While the technology and professional standards of the media have changed since the nineteenth century, the complex interplay between the White House and journalists has not. Lincoln was always under fire by some hostile portion of the openly partisan nineteenth-century media, but through the careful cultivation of relationships he successfully wooed numerous prominent newspapermen into aiding his agenda.

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About the Author:
HARRY J. MAIHAFER, a West Point graduate, retired U. S. Army colonel, and former banker, holds a master's degree in journalism from the University of Missouri. He is the author of The General and the Journalists: Ulysses S. Grant, Horace Greeley, and Charles Dana; Oblivion: The Mystery of West Point Cadet Richard Cox; and Brave Decisions: Moral Courage from the Revolutionary War to Desert Storm. He lives in Nashville, Tennessee.
Synopsis:
A shrewd politition Abraham Lincoln recognised the power of the press. This book hightlights the complex interplay between Lincon and the media during the Civil War and reveals the inner workings of the Lincoln White House featuring some of the most notable nineteenth century journalists who fuel Lincoln's idea of the power of through the press

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  • PublisherPotomac Books Inc
  • Publication date2003
  • ISBN 10 1574885278
  • ISBN 13 9781574885279
  • BindingPaperback
  • Number of pages296
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