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Compassionate Capitalism: How Corporations Can Make Doing Good an Integral Part of Doing Well - Softcover
Synopsis
The coauthors are uniquely suited to bring this important issue to light. Marc Benioff is CEO and chairman of Salesforce.com foundation. Salesforce.com has received the Award for Excellence in Corporate Community Service by the Points of Light Foundation and Volunteer Center National Network and the first ever U.S. Chamber of Commerce Corporate Stewardship Award. A former sales and marketing executive at Oracle Corporation, Benioff is now devoting his considerable talent and energy to building an integrated technological business and philanthropic models.
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About the Author
MARC BENIOFF is CEO and chairman of salesforce.com, a leading provider of online business applications, and creator of the salesforce.com Foundation. A former sales and marketing executive at Oracle Corporation, he is now enlisting his energy and ambition in building a new model for global philanthropy, as portrayed in this book..KAREN SOUTHWICK is an experienced journalist who has worked for several magazines, including Forbes ASAP and Upside, and metropolitan daily newspapers, including the San Francisco Chronicle. She has written four books on the business side of technology, most recently Everyone Else Must Fail: The Unvarnished Truth about Oracle and Larry Ellison, published in November 2003 by Random House/Crown. She is currently an executive editor at CNET News.com.
Synopsis
Presents an overview of how large and small businesses can incorporate philanthropy into their business practices, with examples from actual companies.
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- PublisherCareer Press
- Publication date2004
- ISBN 10 1564147142
- ISBN 13 9781564147141
- BindingPaperback
- Number of pages224
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