The purpose of this book is to help the business owner to treat the naming of their business as a very important business decision, and give it the strategic planning discipline and attention that it requires. Registering a business name is a first step that should be given careful consideration, because the name helps customers find you, understand what you do and remember your company. This book contains process steps, worksheets, business and domain naming guidelines, brainstorming techniques, trademark laws, expanded glossary, helpful resources and more.
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- PublisherIndependently published
- Publication date2017
- ISBN 10 1521397902
- ISBN 13 9781521397909
- BindingPaperback
- Number of pages47