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9781292081069: Brilliant Marketing, revised 2nd edn (Brilliant Business)
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Brilliant Marketing gives you the skills, examples, attitudes and techniques that you will need to plan and carry out the most outstanding and alluring campaigns. It also contains specific advice for new start-ups and small businesses where brilliant marketing can catapult you to success.

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From the Back Cover:

All the tricks of the trade

 

To make your marketing campaign a success, you must engage your customers with something that they can’t fail to notice, that interests them, that they like, that they want to know more of ... and become part of.

 

Brilliant Marketing shows you just how to do all of this. It provides all of the skills, examples, attitudes and techniques that you will need to plan and carry out the most outstanding and alluring campaigns. It also contains specific advice for new start-ups and small businesses where brilliant marketing can catapult you to success.

  • Learn what it takes to make a real difference in marketing
  • Create and implement a successful brand
  • Build lasting relationships with your customers
About the Author:

Richard Hall is Chairman of RH&A and Showcase Presentations Limited, which was most recently behind the Pearson presentation at the Strand. He has written four books for Pearson, which include Brilliant Presentation, Brilliant Business Creativity and The Secrets of Success At Work. His background is in marketing and advertising.

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  • PublisherPearson Business
  • Publication date2014
  • ISBN 10 1292081066
  • ISBN 13 9781292081069
  • BindingPaperback
  • Edition number2
  • Number of pages336
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Other Popular Editions of the Same Title

9780273768180: Brilliant Marketing: What the best marketers know, do and say (Brilliant Business)

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ISBN 10:  0273768182 ISBN 13:  9780273768180
Publisher: Pearson Business, 2012
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  • 9788131760239: Brilliant Marketing (Marathi): What the best marketers know, do and say

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