'Screen Distribution and the New King Kongs of the Online World' - Hardcover

Cunningham, Stuart; Silver, Jon

Hardcover

ISBN 10: 1137326441 ISBN 13: 9781137326447

Publisher: Palgrave Pivot, 2013

Synopsis

Like music and the news media before it, the film and television business is now facing its time of digital disruption. Major changes are being brought about in global online distribution of film and television by new players, such as Google/YouTube, Apple, Amazon, Yahoo!, Facebook, Netflix and Hulu, some of whom massively outrank in size and growth the companies that run film and television today. Content, Hollywood has always asserted, is King. But the power and profitability in screen industries have always resided in distribution. Incumbents in the screen industries tried to control the emerging dynamics of online distribution, but failed. The new, born digital, globally focused, players are developing TV network-like strategies, including commissioning content that has widened the net of what counts as television. Content may be King, but these new players may become the King Kongs of the online world.

About this title

Review:

"In charting the historical roots and evolution of digital distribution since the late 1990s, Cunningham and Silver expand our understanding of the key players, practices, and patterns connected to the global circulation of online video. This concise, accessible, and engaging book is guaranteed to be an invaluable resource for anyone attempting to make sense of how the contemporary landscape took shape and the challenges for those seeking to navigate it in the future." - Alisa Perren, Associate Professor in the Department of Radio-Television-Film at the University of Texas at Austin, USA, and author of Indie, Inc.: Miramax and the Transformation of Hollywood in the 1990s.
 
"Screen Distribution and the New King Kongs of the Online World achieves a near impossible feat: this highly readable book 'catches the tail of the tiger' that it sets out to snare. Traversing academic analysis with sector-specific statistics and strategy, the reader is skilfully guided through an emerging online distribution world that helps inform and stimulate both the student and practitioner. Admirable." - Angus Finney, author of The international Film Business.

About the Author:

Stuart Cunningham is Distinguished Professor of Media and Communications, Queensland University of Technology, Australia, and Director of the Australian Research Council Centre of Excellence for Creative Industries and Innovation. He is one of Australia's most prominent media scholars. His recent work includes Hidden innovation: Policy, Industry and the Creative Sector (2013); Digital disruption: Cinema Moves Online (edited, with Dina Iordanova, 2012); and Key Concepts in Creative Industries (with John Hartley, Jason Potts, Terry Flew, John Banks, and Michael Keane, 2013).

Jon Silver is Senior Lecturer in Film, Television and Digital Media, Queensland University of Technology, Australia. His research focuses on strategic issues facing screen content businesses, especially impacts of new technology on distribution and exhibition. He has worked in senior executive roles in film production, distribution and exhibition.

About this edition

• Publisher: Palgrave Pivot
• Publication date: 2013
• ISBN 10: 1137326441
• ISBN 13: 9781137326447
• Binding: Hardcover
• Number of pages: 142