Money Makes Me Crazy!: A Prescription for Money Sanity - Softcover

Mclyman, Edward

Softcover

ISBN 10: 098303530X ISBN 13: 9780983035305

Publisher: Carpenters Son Pub, 2011

Synopsis

Apexx Behavioral Solutions CEO, Ted McLyman, presents a compelling story about how behavior drives money decisions and that the common wisdom about personal finance is wrong. Building on over thirty-five years of experience as a leader, educator, financial advisor and business owner McLyman offers a refreshing new approach to money management. Money Makes Me Crazy, A Prescription for Money Sanity, draws on his vast understanding of behavioral finance to explore why we continually make bad money choices. Using self-deprecating humor and stories, McLyman offers a light and entertaining account of how our human nature conspires against us when we make money choices. This is a revolutionary consumer book about how we feel and think about money and how our emotions impact our spending decisions. Money success is about behavior and not product selection. This versatile book targets the general public but is suited as a supplement to traditional personal finance books and courses. It also is a great give away for financial professionals. The theme is simple and straightforward. Humans are not wired to work well with money. The behaviors that kept us alive in the forest can kill us at the mall. Key points include: Money decisions are always emotional. Everyone has a unique money temperament. Money strategies should match our money temperament. The old financial industry is all about products--features and benefits. The new financial industry is all about behavior--temperament and strategy. Know your money temperament and manage your behavior to create wealth."

About this edition

• Publisher: Carpenters Son Pub
• Publication date: 2011
• ISBN 10: 098303530X
• ISBN 13: 9780983035305
• Binding: Paperback
• Number of pages: 170