Harley-Davidson: The Milwaukee Marvel - Hardcover

Sucher, Harry V.

Hardcover

ISBN 10: 085429936X ISBN 13: 9780854299362

Publisher: G T Foulis & Co Ltd, 1991

Synopsis

Contents; William S Harlet and the Davidsons, Success and disappointment, The roaring 20's Oriental interlude, Disappointment and disaster, The great depression, WW2, Post war problems, A time of change, The AMF era, A new beginning, The re-birth of Harley-Davidson, The Excelsior motorcycle, A general guide to the descriptive designation of Harley-Davidson models, Bibliography, Index.

About this title

Synopsis:

Harley-Davidson did not seriously enter industry until 1907, at which point they faced strong competition from the already well-established makes of motorcycle. With sound products to offer and an aggressive sales and marketing campaign, the company grew substantially through World War I only to endure a crippling blow from the advent of the mass-produced cheap automobile. They survived this too, only to face the encroachment of vigorous Japanese competition. This book provides a history of the development of the company and the designs it produced, distinguished by its typification of the American spirit of free enterprise. Based on the creativity and hard work of two young men, Harley-Davidson became an American success story.

About this edition

• Publisher: G T Foulis & Co Ltd
• Publication date: 1991
• ISBN 10: 085429936X
• ISBN 13: 9780854299362
• Binding: Hardcover
• Edition number: 4
• Number of pages: 368