Corporate liberation is not a strategy. It is a business philosophy that leaders around the world are using to radically transform their organizations. Liberating leaders believe that a workplace based on respect and freedom is a more natural environment than one based on mistrust and control. So they acted to align their organizations with these beliefs: They liberated people's initiative and potential and with it, unshackled their companies’ performance. A lot has happened since Freedom, Inc. first appeared in 2009. The book itself has been translated to six other languages. In France, it won the best business book award and was the No.1 business/management bestseller on Amazon.fr seven months in a row. More importantly, it has inspired hundreds of leaders to launch their own corporate liberation. The French daily Le Monde has heralded the start of a corporate liberation movement in France. Since then, the phenomenon has made the cover of leading periodicals, been shown on the evening news of major European TV chains, and been the subject of a 90-minute TV documentary that broke all the records for popularity. Most liberated companies have been small and medium size—though some have grown tremendously since. Yet increasingly, multinationals such as Michelin or Decathlon—operating in Europe, America and Asia—are joining the corporate liberation movement that pioneers such as W.L. Gore and USAA began. Corporate liberation has no frontiers, geographical or industrial. Vineet Nayar has liberated an Indian high-tech giant and David Marquet, a U.S. nuclear submarine. Leaders of organizations of all sizes and types are shedding their hierarchies and bureaucracies and transforming them into respect- and freedom-based workplaces. Every morning their employees go to work, but many prefer to say they go to have fun—pursuing a common dream using their own initiative. Incidentally—or naturally—their organizations routinely outperform the competition. In other words, respect and freedom breeds fun and greatness.
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"When do you do your best work? When told how to do your job, or when you know - and embrace-the reason why you are working? We all know the answer. Carney and Getz help you apply this fundamental insight to liberate your company, your employees, and your life. This thrilling book has the cure for what ails most companies, and perhaps even most economies." -Jonathan Haidt, New York University Stern School of Business, author of the Righteous Mind "Carney and Getz show that organizations that spend the time, money, and eort on the 'so' stu of organization's culture end up with truly empowered workforces." -Strategy + Business "Messrs. Carney and Getz offer portraits of chief executives who guided their businesses to prosperity by freeing up talent." -Wall Street Journal "Carney and Getz book's central point: If you give your workers maximum freedom they will lead your business to higher productivity, pro ts, and growth." -New York Times "Brian Carney and Isaac Getz take us into companies that have made freedom their lifeblood - companies that trust their employees and liberate them, counting on those employees to act in the best interests of the company, and taking advantage of that passion to achieve enviable corporate nancial results." -Globe and Mail
BRIAN M. CARNEY is Senior Vice President for Corporate Communications of Rivada Networks. Brian was a member of e Wall Street Journal's editorial board from 2004- 2014 and editor of e Wall Street Journal Europe's editorial page from 2004-2005 and 2009-2014. His interview with Nestle Chairman Peter Brabeck-Letmathe was included in the Columbia Journalism Review's "Best Business Writing 2012." In 2009, Brian won the Gerald Loeb Award for Commentary, America's most prestigious business-journalism prize, for his coverage of the nancial crisis. In 2003, he received the Frederic Bastiat Prize for Journalism for his writings on the European economy.
ISAAC GETZ, with Ph.D.s in Psychology and Management, is a professor at the top-ranked ESCP Europe Business School operating in Paris, London, Berlin, Madrid and Turin and has been a visiting professor at Cornell and Stanford Universities and at the University of Massachusetts. His research on the liberat- ing leadership has won the Syntec Award for the best academic article in 2010. Isaac's work has been featured in all the main US and French media. He is also an author/co-author of three other books translated into dozen languages, many articles and op-eds and is an active public speaker. Isaac has been instrumental in creating the corporate liberation movement involving hundreds of companies and organizations of all sizes and industries.
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