`This book advances a fresh proposition, rather than rehashing the standard theories that we have read endless times... it sets out a "New Health Education", which has shaken off its victim blaming shackles, and focus on individual behaviour, to truly complement the aims of health promotion' - National Oral Health Promotion Group Journal
`Keith Tones has, over the years, provided a solid theoretical framework for health promotion, with successive texts on the subject. This latest publication continues the trend, with a systematic layout and thorough review of health promotion issues... The text has a wide appeal to a wider audience, ranging from public health practitioners and health promotion specialists, to health and social care students at postgraduate level' - RCN Research Headlines
'Whether you area student exploring health promotion for the first time, or an experienced practitioner developing your knowledge, this text will provide you with a clear and comprehensive resource... this is not a heavy tome full of complex language; rather it is a very articulate examination of a wide range of aspects of health promotion, presented in a clear and easily understood way' - Journal of Community Nursing
Health Promotion is written for all professionals who strive to improve the health of others.
Beginning with a critical appraisal of the concept itself, the book outlines new models for defining `health promotion' and sets out the factors involved in planning health promotion programmes that work. The authors describe detailed strategies for action and show how these can be applied within a range of contexts and settings. In an attempt to bridge the gap that persists between ideological perspectives and practical implementations, they delve beyond the rhetoric of empowerment and show how it can be incorporated into practice.
Focusing particularly on the synergistic relationship between policy and education, the book re-appraises the notion of health education - an idea which has become marginalised in recent years- and shows the fundamental importance of education in creating individual choice and generating effective advocacy for social change.
The question of `evidence' is central to the text and the book concludes by examining methods of evaluation and the role it plays in creating more effective health promotion programmes.
"synopsis" may belong to another edition of this title.
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Book Description Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002359877
Book Description Condition: Good. 1 Edition. Used book that is in clean, average condition without any missing pages. Seller Inventory # 4841979-6
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Book Description Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780761974499
Book Description Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M00761974490-G
Book Description Condition: Good. 1 Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP8618987
Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780761974499. Seller Inventory # 8485876
Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780761974499. Seller Inventory # 9084620
Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780761974499. Seller Inventory # 9103806
Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780761974499. Seller Inventory # 9103809