Persuasion: Psychological Insights and Perspectives

3.43 avg rating
( 21 ratings by Goodreads )
 
9780761928096: Persuasion: Psychological Insights and Perspectives
View all copies of this ISBN edition:
 
 

Persuasion: Psychological Insights and Perspectives, Second Edition highlights important and influential views on persuasion and guides students through the important contemporary centers of basic and applied persuasion research. The renowned contributors to this volume apply cutting-edge knowledge from their current research across a variety of domains, including health, advertising, prejudice, political communication, group decision making, and the impact of narratives. This Second Edition has been revised and updated to reflect new research from the past decade. It includes entirely new chapters on prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising.

"synopsis" may belong to another edition of this title.

Review:

"It bodes well for the teaching and giving away of psychology that so many respected researchers are able and willing to write well and simplify without oversimplifying their findings. ... The contributors represent an unusual breadth of disciplines and academic rank, yet, while preserving their own style of writing, they present important material in a provocative, engaging, and interesting fashion. The scholarship behind the writing and the findings is incontrovertible. This book should have wide appeal not only for advanced undergraduates in psychology but also to a variety of other disciplines, such as marketing, political science, and advertising." (PsycCRITIQUES:Contemporary Psychology (2005, Vo.50, No. 28, Article 8) 2005-07-11)

About the Author:

Timothy C. Brock has published articles and book chapters on a wide variety of topics in the psychology of persuasion, including effects of salesperson-consumer similarity on purchasing behavior; the role of cognitive responses in determining acceptance of persuasive messages; processing of unintelligible persuasive messages; and the effect of cognitive tuning on attitude change persistence.  He has authored, coauthored, and edited nine books, most on attitudes and persuasion.  Dr. Brock is currently Professor of psychology at Ohio State University.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

Stock Image

1.

Timothy Brock; Melanie Green
Published by SAGE Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Paperback Quantity Available: 3
Seller:
Murray Media
(NORTH MIAMI BEACH, FL, U.S.A.)

Book Description SAGE Publications, Inc, 2005. Paperback. Condition: New. Never used!. Seller Inventory # P11076192809X

More information about this seller | Contact this seller

Buy New
66.12
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

2.

Timothy Brock; Melanie Green
Published by Sage Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Quantity Available: 1
Seller:
Paper Cavalier UK
(London, United Kingdom)

Book Description Sage Publications, Inc, 2005. Condition: new. Shiny and new! Expect delivery in 20 days. Seller Inventory # 9780761928096-1

More information about this seller | Contact this seller

Buy New
54.99
Convert currency

Add to Basket

Shipping: 15
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

3.

Timothy Brock; Melanie Green
Published by SAGE Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Paperback Quantity Available: 2
Seller:
Save With Sam
(North Miami, FL, U.S.A.)

Book Description SAGE Publications, Inc, 2005. Paperback. Condition: New. Brand New!. Seller Inventory # VIB076192809X

More information about this seller | Contact this seller

Buy New
72.03
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

4.

Timothy Brock; Melanie Green
Published by SAGE Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Paperback Quantity Available: 1
Seller:
Textbooks_Source
(Columbia, MO, U.S.A.)

Book Description SAGE Publications, Inc, 2005. Paperback. Condition: New. 2nd. Ships same day or next business day! UPS shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker and some writing and/or highlighting. Used books may not include working access code. Used books will not include dust jackets. Seller Inventory # 000694466N

More information about this seller | Contact this seller

Buy New
70.11
Convert currency

Add to Basket

Shipping: 3.05
Within U.S.A.
Destination, rates & speeds
Stock Image

5.

Timothy Brock; Melanie Green
ISBN 10: 076192809X ISBN 13: 9780761928096
New Quantity Available: 1
Seller:
BennettBooksLtd
(San Diego, CA, U.S.A.)

Book Description Condition: New. New. Seller Inventory # S-076192809X

More information about this seller | Contact this seller

Buy New
74.13
Convert currency

Add to Basket

Shipping: 3.79
Within U.S.A.
Destination, rates & speeds
Stock Image

6.

Timothy C. Brock (Editor), Melanie Green (Editor)
Published by SAGE Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)

Book Description SAGE Publications, Inc, 2005. Paperback. Condition: New. 2nd. Seller Inventory # DADAX076192809X

More information about this seller | Contact this seller

Buy New
80.03
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

7.

Timothy Brock; Melanie Green
Published by SAGE Publications Inc, United States (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Paperback Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)

Book Description SAGE Publications Inc, United States, 2005. Paperback. Condition: New. 2nd Revised edition. Language: English. Brand new Book. `It bodes well for the teaching and giving away of psychology that so many respected researchers are able and willing to write well and simplify without oversimplifying their findings. The contributors represent an unusual breadth of disciplines and academic rank, yet, while preserving their own style of writing, they present important material in a provocative, engaging, and interesting fashion. The scholarship behind the writing and the findings is incontrovertible. This book should have wide appeal not only for advanced undergraduates in psychology but also to a variety of other disciplines, such as marketing, political science, and advertising' - PsycCRITIQUES: Contemporary Psychology , APA Review of Books Persuasion is a powerful force - it can be used to reconfigure millions of minds and hearts. The key targets of persuasion are our attitudes and opinions. Whether it is an attitude toward a political candidate, a social policy, an organization, a person, or a consumer product, the power of persuasion can remake us into persons who are irrevocably changed. Sometimes imperceptibly, oftentimes dramatically.This Second Edition has been revised and updated to reflect new research from the past decade. It includes entirely new chapters on prejudice, persuasiveness of narratives, mass media and political persuasion, small groups and advertising.Key Features include:- Up-to-date coverage of key topics that are authored by leading psychology-of-persuasion researchers, making this the most comprehensive and authoritative textbook on persuasion - Uses an engaging writing style that avoids highly technical language, along with syndicated cartoons, photos, and advertisements to enhance student comprehension - Includes a comprehensive glossary at the end of the book for the necessary technical terms - Provides end-of-chapter summaries and a full set of references to guide students to more in-depth resources on each topic. Seller Inventory # AAX9780761928096

More information about this seller | Contact this seller

Buy New
86.71
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

8.

Timothy C. Brock
Published by SAGE Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Quantity Available: 3
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)

Book Description SAGE Publications, Inc, 2005. PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # FJ-9780761928096

More information about this seller | Contact this seller

Buy New
83.36
Convert currency

Add to Basket

Shipping: 5
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

9.

Timothy Brock; Melanie Green
Published by SAGE Publications Inc, United States (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Paperback Quantity Available: 1
Seller:
Book Depository International
(London, United Kingdom)

Book Description SAGE Publications Inc, United States, 2005. Paperback. Condition: New. 2nd Revised edition. Language: English. Brand new Book. `It bodes well for the teaching and giving away of psychology that so many respected researchers are able and willing to write well and simplify without oversimplifying their findings. The contributors represent an unusual breadth of disciplines and academic rank, yet, while preserving their own style of writing, they present important material in a provocative, engaging, and interesting fashion. The scholarship behind the writing and the findings is incontrovertible. This book should have wide appeal not only for advanced undergraduates in psychology but also to a variety of other disciplines, such as marketing, political science, and advertising' - PsycCRITIQUES: Contemporary Psychology , APA Review of Books Persuasion is a powerful force - it can be used to reconfigure millions of minds and hearts. The key targets of persuasion are our attitudes and opinions. Whether it is an attitude toward a political candidate, a social policy, an organization, a person, or a consumer product, the power of persuasion can remake us into persons who are irrevocably changed. Sometimes imperceptibly, oftentimes dramatically.This Second Edition has been revised and updated to reflect new research from the past decade. It includes entirely new chapters on prejudice, persuasiveness of narratives, mass media and political persuasion, small groups and advertising.Key Features include:- Up-to-date coverage of key topics that are authored by leading psychology-of-persuasion researchers, making this the most comprehensive and authoritative textbook on persuasion - Uses an engaging writing style that avoids highly technical language, along with syndicated cartoons, photos, and advertisements to enhance student comprehension - Includes a comprehensive glossary at the end of the book for the necessary technical terms - Provides end-of-chapter summaries and a full set of references to guide students to more in-depth resources on each topic. Seller Inventory # AAX9780761928096

More information about this seller | Contact this seller

Buy New
89.76
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

10.

Timothy C. Brock
Published by SAGE Publications, Inc (2005)
ISBN 10: 076192809X ISBN 13: 9780761928096
New Quantity Available: 3
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)

Book Description SAGE Publications, Inc, 2005. PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # FJ-9780761928096

More information about this seller | Contact this seller

Buy New
90.27
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book