Destined to become the bible for business people in China, One Billion Customers shows how to navigate the often treacherous waters of Chinese deal-making. Brilliantly written by an author who has lived in China for nearly two decades, the book reveals indispensable, street-smart strategies, tactics, and lessons for succeeding in the world's fastest growing consumer market.
Foreign companies rightly fear that Chinese partners, customers, or suppliers will steal their technology or trade secrets or simply pick their pockets. Testy relations between China's Communist leaders and the United States and other democracies can trap foreign companies in a political crossfire. McGregor has seen or experienced it all, and now he shares his insights into how China really works.
One Billion Customers maximizes the expansive knowledge of a respected journalist, well-known businessman, and ultimate China insider, offering compelling narratives of personalities, business deals, and lessons learned -- from Morgan Stanley's creation of a joint-venture Chinese investment bank to the pleasure dome of a smuggler whose $6 billion operation demonstrates how corruption greases the wheels of Chinese commerce. With nearly 100 strategies for conducting business in China, this unprecedented account combines practical lessons with the story of China's remarkable rise to power.
"synopsis" may belong to another edition of this title.
"About this title" may belong to another edition of this title.
Shipping:
£ 2.40
Within U.S.A.
Book Description Hardcover. Condition: new. Brand New Copy. Seller Inventory # BBB_new0743258398
Book Description Hardcover. Condition: new. New. Fast Shipping and good customer service. Seller Inventory # Holz_New_0743258398
Book Description Hardcover. Condition: new. Buy for Great customer experience. Seller Inventory # GoldenDragon0743258398
Book Description Hardcover. Condition: new. New. Seller Inventory # Wizard0743258398
Book Description Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # think0743258398
Book Description Condition: new. Seller Inventory # FrontCover0743258398
Book Description Hardcover. Condition: New. Dust Jacket Condition: New. Remainder mark on base of book. Seller Inventory # 011253
Book Description Hardcover. Condition: New. Dust Jacket Condition: New. 1st Edition. SIGNED -- First Edition, First Printing with correct number line sequence, no writing, marks, underlining, or bookplates. Signed by the author, James McGregor, on the title page (no inscription).No remainder marks. Spine is tight and crisp. Boards are flat and true and the corners are square. Dust jacket is not price-clipped. This collectible, " NEW" condition first edition/first printing signed copy is protected with a polyester archival dust jacket cover. Beautiful signed collectible copy. Unread. Pristine. GIFT QUALITY. Signed by Author(s). Seller Inventory # 007531
Book Description Condition: New. New. In shrink wrap. Looks like an interesting title! 1.05. Seller Inventory # Q-0743258398