Review:
Once again, William G. Mayer has assembled a collection of the top scholarship on the presidential selection process that will prove invaluable to neophytes and specialists, alike. This collection breaks new ground on the dynamics of the nomination contest, candidate fund-raising and televised advertising, as well as media coverage. Discussions of the Iowa caucuses and African Americans in the nomination process are especially timely for the 2008 cycle. The collection is valuable as a resource for following the 2008 contests and for understanding how the modern process has evolved both since 1968 and 1996.--Joseph A. Pika, University of Delaware
In the drama it offers to political devotees, and the consequences it will likely impose on the entire nation, the 2008 presidential election is plainly history in the making. As a political journalist, I am enormously impressed by the roster of people William Mayer has assembled to ponder the hard questions posed by 2008, and by the answers in these pages. These are voices respected in dual arenas--well known in their discipline, and well known to political journalists like me who to turn to them for analytical perspective on the daily rush of news.--John F. Harris, Editor in chief, Politico.com, Author, The Survivor: Bill Clinton in the White House
Synopsis:
Discusses the presidential election process with eight chapters that cover such topics as how television covers the nomination process, the origins of the presidential selection process, and nomination finance in the post-Bipartisan Campaign Reform Act era.
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