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Bon March – Bourgeois Culture and the Department Store 1869–1920 (Princeton Legacy Library) - Softcover

 
9780691615332: Bon March – Bourgeois Culture and the Department Store 1869–1920 (Princeton Legacy Library)
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In this comprehensive social history of the Bon Marche, the Parisian department store that was the largest in the world before 1914, Michael Miller explores the bourgeois identities, ambitions, and anxieties that the new emporia so vividly dramatized. Through an original interpretation of paternalism, public images, and family-firm relationships, he shows how this new business enterprise succeeded in reconciling traditional values with the coming of an age of mass consumption and bureaucracy.


Originally published in 1981.


The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These paperback editions preserve the original texts of these important books while presenting them in durable paperback editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.


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Review:
"Michael Miller ... is able to breathe life into [the store's] ambitious owners and directors, pile its counter high with goods mundane and exotic, and people its aisles with obsequious clerks and glittering-eyed shoppers.... [He] has written an absorbing study that can be read with pleasure by anyone interested in modern techniques of mass selling or in French culture before World War I."--Jean T. Joughin, Business History Review

"Michael Miller has written a book that is both fascinating and original, about a large department store and its place not only in business history, but in the history of French society, culture, and bureaucracy."--Eugen Weber, The Times Literary Supplement

About the Author:
Michael B. Miller is Associate Professor of History at Syracuse University.

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Other Popular Editions of the Same Title

9780691034942: The Bon Marche: Bourgeois Culture and the Department Store, 1869-1920

Featured Edition

ISBN 10:  069103494X ISBN 13:  9780691034942
Publisher: Princeton University Press, 1994
Softcover

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  • 9780691053219: The Bon Marche: Bourgeois Culture and the Department Store, 1869-1920

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