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A straight-talking must-read of powerful strategies for every executive headed for the top. Written in the same no-nonsense, hard-hitting manner that McCormack brings to his own fast-paced business and management style, this is mandatory reading for executives on every rung of the corporate ladder.
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Mark H. McCormack (1930-2003) grew up in Chicago, graduated from William & Mary College and Yale Law School and moved to Cleveland, Ohio, to begin his legal career. While practicing law in Cleveland, he began International Management Group on a handshake with Arnold Palmer in 1960, launching the modern-day sports marketing industry. IMG continues to be the most dominant agency in global sports today.
After publication of What They Don't Teach You at Harvard Business School in 1984, McCormack also became a bestselling author of business advice books, focusing on practical, street-smart counsel to help entrepreneurs succeed in any business environment.
Through a gift from the McCormack family foundation, Mark McCormack's files and papers were donated to the Special Collections department at the UMass Amherst Libraries in Amherst, Massachusetts.
A guide to street-smart business tactics offers powerful new strategies for gaining and keeping the competitive edge.
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Book Description Bantam, 1989. Condition: New. book. Seller Inventory # M0553057480
Book Description Bantam, 1989. Hardcover. Condition: New. Seller Inventory # DADAX0553057480
Book Description Bantam. Hardcover. Condition: New. 0553057480 Dispatched from London. Seller Inventory # Z0553057480ZN
Book Description Bantam Pree, 1989. Hard Card Covers. Condition: New. No Jacket. 1st Edition. 1st edit. with full printing line minor shelflife to card covers - just cleared a closing down Book Shop - Guaranteed posting 24hrs St143 Size: 8vo - over 7¾" - 9¾". Seller Inventory # 009125
Book Description Bantam, 1989. Hardcover. Condition: New. Never used!. Seller Inventory # P110553057480