Items related to Customers for Life: How to Turn That One-Time Buyer...
A successful entrepreneur offers a straightforward "cookbook" approach for treating customers with the respect that keeps them coming back and for knowing what customers want before the customers know it themselves
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Professor Leonard A. Schlesinger "Harvard Business School There is not a single page without an instructive lesson for managers striving to achieve competitive advantage through service. It is truly a gem!
From the Author:
Thanks to you, there's a new version.
Thank you, thank you, thank you. Carl and I could not imagine your reaction to Customers for Life. The book has now sold 800,000 copies worldwide. (Let me know if you need to read the book in Norwegian.) So, in reponse we would like to say two things: 1. Thank you--and thanks to the people at Amazon.com for (in large part) making this possible. 2. We (finally) have an answer to all those people who said: "When are you going to update the book?" We have. A new edition has just been published by Pocket Books. Thank you, again.
Thank you, thank you, thank you. Carl and I could not imagine your reaction to Customers for Life. The book has now sold 800,000 copies worldwide. (Let me know if you need to read the book in Norwegian.) So, in reponse we would like to say two things: 1. Thank you--and thanks to the people at Amazon.com for (in large part) making this possible. 2. We (finally) have an answer to all those people who said: "When are you going to update the book?" We have. A new edition has just been published by Pocket Books. Thank you, again.
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- PublisherDoubleday
- Publication date1990
- ISBN 10 0385415036
- ISBN 13 9780385415033
- BindingHardcover
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Customers for Life
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Doubleday Business
(1990)
ISBN 10: 0385415036
ISBN 13: 9780385415033
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Customers for Life
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