The Future of Business With Infotrac - Hardcover

Gitman, Lawrence J.; McDaniel, Carl

Hardcover

ISBN 10: 0324272529 ISBN 13: 9780324272529

Publisher: South-Western Pub, 2004

Synopsis

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About this title

Review:

Part I: THE BUSINESS ENVIRONMENT. 1. Understanding Economic Systems and Business. 2. Making Ethical Decisions and Managing a Socially Responsible Business. Appendix: Understanding the Legal and Tax Environment. 3. Competing in the Global Marketplace. Part II: BUSINESS OWNERSHIP. 4. Forms of Business Ownership. 5. Entrepreneurship: Starting and Managing Your Own Business. Part III: BUSINESS MANAGEMENT. 6. Management and Leadership in Today's Organizations. 7. Designing Organizational Structures. 8. Managing Human Resources and Labor-Management Issues. 9. Motivating Employees and Creating Self-Managed Teams. 10. Achieving World-class Operations Management. Part IV: MARKETING MANAGEMENT. 11. Creating Products and Developing Pricing Strategies. 12. Distributing and Promoting New Products and Services. Part V: TECHNOLOGY AND INFORMATION. 13. Using Technology to Manage Information. 14. Using Financial Information and Accounting. Part VI: FINANCE. 15. Understanding Money and Financial Institutions. 16. Financial Management and Securities Markets. Appendix: Managing Risk and Insurance. Online Enrichment Chapter: Managing Your Personal Finances. Online Enrichment Chapter: Using the Internet for Business Success.

About this edition

• Publisher: South-Western Pub
• Publication date: 2004
• ISBN 10: 0324272529
• ISBN 13: 9780324272529
• Binding: Hardcover
• Edition number: 5
• Number of pages: 800