Global Business Practices: Adapting for Success - Hardcover

Copeland, Michael; Schuster, Camille P.

Hardcover

ISBN 10: 0324233094 ISBN 13: 9780324233094

Publisher: South-Western, 2006

Synopsis

You've got your feet wet in international business, but how do you keep up with the rapid changes going on all around you? GLOBAL BUSINESS PRACTICES: ADAPTING FOR SUCCESS shows you a simple operations framework that enables you to react more quickly, and efficiently, to unexpected developments. With the scarce time for research left at the end of your day, you need a practical outline that enables you to adapt and succeed. Get it today with GLOBAL BUSINESS PRACTICES: ADAPTING FOR SUCCESS.

About this title

Synopsis:

Schuster (marketing, California State University) and Copeland, a retired human resources manager at a multinational corporation, offer a framework for understanding and adapting to local business customs in different countries. The framework is composed of three models based on major cultural groups around the world, specific cultural elements as

About this edition

• Publisher: South-Western
• Publication date: 2006
• ISBN 10: 0324233094
• ISBN 13: 9780324233094
• Binding: Hardcover
• Edition number: 1
• Number of pages: 256