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Written by a well-seasoned team in the international business area, this book provides a truly global perspective of international business with a strong theory base, with a managerial emphasis and a focus on the impact of technology on global business.
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- PublisherCengage Learning
- Publication date1980
- ISBN 10 0324225326
- ISBN 13 9780324225327
- BindingMisc. Supplies
- Number of pages782
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