Items related to Cases in Marketing Management
A marketing case book for use where Harvard length cases are not appropriate. Each case is designed to fit into a specific section of a course in Marketing Management. A typical case length is 15-30 pages.
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- PublisherIrwin Professional Publishing
- Publication date1991
- ISBN 10 0256088322
- ISBN 13 9780256088328
- BindingHardcover
- Edition number5
- Number of pages788
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Cases in Marketing Management
Published by
Richard d Irwin
(1991)
ISBN 10: 0256088322
ISBN 13: 9780256088328
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Book Description hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_346848005
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Cases in Marketing Management
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Book Description Condition: Fine. Englisch. Seller Inventory # 4112223
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