The Rise and Fall of Strategic Planning

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9780137818242: The Rise and Fall of Strategic Planning

This book traces the story of strategic planning from its origins in 1965, through its rise to prominence and its subsequent fall. It offers an explanation of both planning and strategy, and more broadly of the appropriate place of analysis in organisations. Mintzberg discusses ten schools for thought, both prescriptive and descriptive, surrounding strategic planning. This text is intended for advanced undergraduates studying strategic planning and strategic planners.

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Henry Mintzberg
Published by Prentice Hall (UK) (1993)
ISBN 10: 0137818246 ISBN 13: 9780137818242
New Paperback Quantity Available: 1

Book Description Prentice Hall (UK), 1993. Paperback. Book Condition: New. Bookseller Inventory # DADAX0137818246

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