International Business: Environments & Operations Plus NEW MyManagementLab with Pearson eText -- Access Card Package - Hardcover

Daniels, John; Radebaugh, Lee; Sullivan, Daniel

Hardcover

ISBN 10: 0133033988 ISBN 13: 9780133033984

Publisher: Prentice Hall, 2012

Synopsis

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An effective balance between authoritative theory and meaningful practice.

 

International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.

 

This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies.

About this edition

• Publisher: Prentice Hall
• Publication date: 2012
• ISBN 10: 0133033988
• ISBN 13: 9780133033984
• Binding: Hardcover
• Number of pages: 888