John R. Nofsinger Psychology of Investing

ISBN 13: 9780132729758

Psychology of Investing

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9780132729758: Psychology of Investing

See the decision-making process behind investments. The Psychology of Investing is the first text of its kind to delve into the fascinating subject of how psychology affects investing. Its unique coverage describes how investors actually behave, the reasons and causes of that behavior, why the behavior hurts their wealth, and what they can do about it. The fourth edition addresses the current financial crisis, has a new chapter on framing effects, and contains new evidence and ideas in every chapter.

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From the Back Cover:

Traditional finance has focused on developing the tools that investors use to optimize expected return and risk. Understanding the motivations behind this behavior is extremely important when applying these financial tools.

This is the only textbook that describes (1) how investors actually behave, (2) the reasons and causes of that behavior, (3) why the behavior hurts their wealth, and (4) what they can do about it. New coverage includes:

  • Behavioral finance is a rapidly expanding field. As such, new evidence of investor behavior has been added to every chapter.
  • A new chapter describes how mood and feelings influence investor decisions.
  • End-of-chapter questions are now included. These questions focus on the core concepts of each chapter.

"About this title" may belong to another edition of this title.

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John R Nofsinger
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ISBN 10: 013272975X ISBN 13: 9780132729758
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John R Nofsinger
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Book Description PIE (PS), 2011. Book Condition: Brand New. International Edition. Softcover. This is a Brand New Textbook Wrapped MINT in the plastic. Ship from Multiple Locations, including Malaysia, Singapore, and Thailand. Shipping should take from 3-4 business days within US, Canada, UK, and other EU countries, 2-3 business days within Australia, Japan, and Singapore; for faster processing time, please choose to ship with Expedite. Thank you for looking![9758PS ThePsycho Invest]. Bookseller Inventory # 978013272975882

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