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A comprehensive and practical, step-by-step guide to pricing analysis and strategy development.
The Strategy and Tactics of Pricing shows readers how to manage markets strategically–rather than simply calculate pricing based on product and profit–in order to improve their competitiveness and the profitability of their offers.
The fifth edition contains a new chapter on price implementation and several updated examples on pricing challenges in today’s markets.
The Strategy and Tactics of Pricing shows readers how to manage markets strategically–rather than simply calculate pricing based on product and profit–in order to improve their competitiveness and the profitability of their offers.
The fifth edition contains a new chapter on price implementation and several updated examples on pricing challenges in today’s markets.
"synopsis" may belong to another edition of this title.
- PublisherPearson
- Publication date2010
- ISBN 10 0132546132
- ISBN 13 9780132546133
- BindingPaperback
- Edition number5
- Number of pages352
- Rating
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The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
Published by
Prentice Hall
(2010)
ISBN 10: 0132546132
ISBN 13: 9780132546133
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Book Description Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.8. Seller Inventory # G0132546132I3N00
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The The Strategy and Tactics of Pricing: The Strategy and Tactics of Pricing International Version
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Book Description Soft cover. Condition: Good. No Jacket. 5th or later Edition. 2011.Softcover.Good condition.350 pages.Ships from Japan.Usually ships in 1-2 working days. Seller Inventory # 36073
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Book Description Condition: Fair. Acceptable/Fair condition. Book is worn, but the pages are complete, and the text is legible. Has wear to binding and pages, may be ex-library. 0.79. Seller Inventory # 353-0132546132-acp
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