Microfinance for Bankers and Investors: Understanding the Opportunities and Challenges of the Market at the Bottom of the Pyramid

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9780071624060: Microfinance for Bankers and Investors: Understanding the Opportunities and Challenges of the Market at the Bottom of the Pyramid

What promise did Sequoia Capitalrecognize in SKS microfinance (India)that it had also seen in Apple, Oracle, andGoogle?

Why would Vodafone help distributemoney via cell phones for millionsof Kenyans?

How did a Mexican retailer createa financial-services empire, Banco Azteca,that would serve eight million borrowers infive years?

From its origins as a nonprofit povertyalleviation strategy, microfinance has becomea viable business model for providing financialservices to the poor in ways that allow forboth social responsibility and profit, even inthe midst of economic turmoil.

Longtime microfinance expert ElisabethRhyne and her team guide readers throughthe landscape of financial-inclusion opportunities,providing lessons from companiesaround the world that are leading the wayin earning profits while addressing globalpoverty.

Microfinance for Bankers and Investors reveals:

  • Changes in the market allowingfor increased private investmentin microfinance
  • New technologies and deliverychannels that reduce costs forsmall transactions
  • Proven ways to overcome the uniquechallenges of serving customersat the bottom of the pyramid
  • Innovative products for grassrootsfinance, such as mobile phonebanking and microinsurance
  • The extraordinary social value andbusiness sustainability of microfinance

Microfinance for Bankers and Investors breaksnew ground by showing how microfinanceattracts top organizations to engage indouble and triple bottom-line businessactivities. With deep insight and clear vision,it examines the unique opportunities andchallenges of providing financial services forlow-income people.

Inclusive finance gives companies the prospectof aligning social values with long-termbusiness strategies. Microfinance for Bankersand Investors offers the facts and insights youneed to enter this fast-growing market withconfidence.

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From the Back Cover:

Double Bottom-Line Business…Socially Responsible Success

As an industry with annual growth rates of 30 percent over thepast six years, microfinance is becoming one of the best avenuesfor achieving what every investor wants: sustainable investmentopportunities for long-term growth and dramatic increases inmarket share.

Technological advances make it cheaper to reach more and morecustomers. The purchasing power of low-income people is increasing.These and other factors make the time ripe for the private sector toinvest in the growth of the millions of people at the bottom of thepyramid.

Microfinance for Bankers and Investors is the first guidebook forentering and profiting from this emerging market. This practicalroad map offers:

  • Facts and figures demonstrating the outstandingopportunities in this sector
  • Success stories from Citibank, Visa, Sequoia Capital,and other major companies
  • Best practices and key insights from today’s top playersin microfinance

The impressive global growth of microfinance is one of the fewbright spots in today’s difficult financial-sector landscape. Microfinancefor Bankers and Investors provides businesses an opportunity toengage in a double bottom-line business and provides the insights theyneed to tap into a market that has yet to reveal its full potential.

About the Author:

Elisabeth Rhyne is managing director of theCenter for Financial Inclusion at ACCIONInternational, where she works to bringtogether leaders in financial services to addresschallenges facing the microfinance industrytoday. ACCION International is a leadingmicrofinance organization that providesmicroloans, business training, and other financialservices to low-income people startingtheir own businesses. Rhyne is the author offour previous books on the subject, including Mainstreaming Microfinance.

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