Instant Promotions (Instant Success Series) - Softcover

Sugars, Bradley

Softcover

ISBN 10: 0071466657 ISBN 13: 9780071466653

Publisher: McGraw-Hill Education, 2006

Synopsis

Get the good word out about your business! When it comes to attracting customers, the only difference between your company and Sprint, Apple, or Burger King is great promotions. But what if you don't have millions for sophisticated PR and advertising campaigns? No problem. A self-made multimillionaire and business expert, Brad Sugars helps you create compelling press releases, sizzling ads, irresistible in-store promotions, and other promotional tools that get customers flocking to you. Discover how to: Identify and reach your target market Use the media to your advantage Attract influential special interest groups Design eye-catching materials that help you stand out and get noticed Get real results right now when you discover all that Instant Success has to offer! Instant Advertising * Instant Cashflow * Instant Leads * Instant Profit * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Systems * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in Training

About this title

Synopsis:

It's time to get the good word out about your business! When it comes to attracting customers, the only difference between your company and Sprint, Apple, Burger King and Revlon is great promotions. No matter how wonderful your products or services, if the public doesn't know what you've got to offer they're going take their business elsewhere. This is true no matter whether you're Sara Lee or Kathy's Bake Shop, Home Depot or Third St. Hardware. But what if you don't have millions to spend on sophisticated PR and advertising campaigns? No problem. In "Instant Promotions", Bradley Sugars fills you in on everything you need to know to create compelling press releases, sizzling ads, brilliant brochures, eye-catching window displays, irresistible in-store promotions, and other highly-effective promotional tools guaranteed to grab customers attentions and get them flocking to you.A multimillionaire by the time he was twenty-six, Brad has built dozens of successful companies. He also founded Action International, a business coaching network with more than 650 franchises worldwide.

In "Instant Promotions", he delivers the same easy to understand and implement strategies that nearly half a million satisfied Action International clients already have used to get the word out about their businesses and bring in customers. Brad proves that you don't have to be an award-winning copywriter or designer to create dynamite promotional materials.With the help of dozens of examples, he walks you step-by-step through the whole process. You'll discover how to: find your target market; locate the right media contact person; attract the notice of influential special interest groups; write killer press releases; put together a million-dollar mailing list; develop sure-fire promotional concepts; craft compelling promotional copy; and, design and layout materials for optimum eye-appeal. Read "Instant Promotions" and find out how to get the good word out and get customers flocking to your business like bees to honey.

About the Author:

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

About this edition

• Publisher: McGraw-Hill Education
• Publication date: 2006
• ISBN 10: 0071466657
• ISBN 13: 9780071466653
• Binding: Paperback
• Number of pages: 192