The McGraw-Hill 36-Hour Course: Business Presentations - Hardcover

Arredondo, Lani

9780070028401: The McGraw-Hill 36-Hour Course: Business Presentations

Hardcover

ISBN 10: 0070028400 ISBN 13: 9780070028401

Publisher: McGraw-Hill Inc.,US, 1994

This book takes the reader through the principles and techniques of effective presenting, offering managers, sales people, trainers and educators under time and budget constraints a cost-effective, self-training tool for learning one of business's most critical skills. Readers should master the key components of a well-organized presentation, learning how to: develop logical, convincing content; use humour and audiovisuals for added impact; overcome performance anxiety; and handle questions and disruptions with ease. Key terms and major ideas are highlighted, and comprehension checkups, including chapter-end self-tests (with answers) are integrated throughout. A Certificate of Achievement is available for readers who pass the final exam.

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About the Author:

Lani Arrendondo (Rio Vista, CA) presents seminars on practical skills for improved performance. Her work has been featured in publications from Success to The Wall Street Journal.

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